Leather Paddle
FailDemand is soft, at -38.7% this quarter, so Leather Paddle is a Fail.
- Flapen Score
- 43 / 100Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 4743
- Market size
- $159K/yr188K searches / yr
- 90-day growth
- -38.7%search demand this quarter
- Competition
- 53%top-5 click share · 15 brands · 19 sellers
Flapen Score
Leather Paddle against its category
The dotted line is the Sports & Outdoors average. Past it, Leather Paddle is stronger. Inside it, weaker.
Market
The Leather Paddle market on Amazon at a glance
Shoppers on Amazon United States searched for Leather Paddle 188K times last year and spent an estimated $159K. The top 5 brands take 69% of clicks. Demand peaks in Feb. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.
- Searches, last 12 months
- 188K
- Growth, 90 days vs prior 90
- -38.7%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $159Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- leather paddle37K searches a year
02 · Price
A sale here is worth $28.15.
Listings sell for $28.15 on average, from $7.96 to $260.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $28.15 that is $0 to $3K a year per listing.
- Average price
- $28.15inside the $15 to $100 sweet spot
- Price range
- $7.96–$260.12
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #32 within Other Sports. It carries 815 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 1.8%
- Average rank
- #32in Other Sports
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 815per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Leather Paddle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
19
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
53%
Top 20: 99%
Open market
24%
- Brand 138%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 57%
- Brand 67%
Demand
Leather Paddle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.5×
Search terms
Top Leather Paddle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- leather paddle37K/yr
- paddle for adults56K/yr
- leather paddles for adult play18K/yr
- paddles for adults bedroom30K/yr
- adult paddle for bedroom14K/yr
- slut paddle15K/yr
- adult paddle11K/yr
- leather paddle for adults6K/yr
Reviews and returns
What reviews say buyers love and hate about Leather Paddle
We read the reviews and the return reasons for every product selling here.
“Snapped the second time we used it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Leather Paddle questions
Answered from the same tracked data.