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Leather Grip Tape

Fail

Shoppers spend an estimated $44K a year here, so Leather Grip Tape is a Fail.

Flapen Score
40
40 / 100
Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 47
Market size
$44K/yr49K searches / yr
90-day growth
+24.2%search demand this quarter
Competition
84%top-5 click share · 8 brands · 30 sellers

Flapen Score

Leather Grip Tape against its category

The dotted line is the Sports & Outdoors average. Past it, Leather Grip Tape is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leather Grip Tape market on Amazon at a glance

Shoppers on Amazon United States searched for Leather Grip Tape 49K times last year and spent an estimated $44K. The top 5 brands take 95% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
+24.2%
Conversion, latest week
6.1%
Market size, estimated
$44Ka year
Top search term
leather grip tape12K searches a year

02 · Price

A sale here is worth $14.80.

Listings sell for $14.80 on average, from $6.23 to $21.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.80 that is $1K to $4K a year per listing.

Average price
$14.80under the $15 to $100 sweet spot
Price range
$6.23–$21.89
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$4K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

42% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #107 within Tennis & Racquet Sports. It carries 417 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
42%
Prime listings
100%
Out of stock, average day
3.2%
Average rank
#107in Tennis & Racquet Sports
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
417per listing
Listings tracked
12

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
58 months

Products

Top Leather Grip Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

30

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

3%

  • Brand 138%
  • Brand 229%
  • Brand 322%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Search terms

Top Leather Grip Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • leather grip tape12K/yr
  • leather tennis grip10K/yr
  • leather grip tennis6K/yr
  • tennis leather grip6K/yr
  • leather grip6K/yr
  • brown grip tape4K/yr
  • leather grip wrap4K/yr
  • wilson leather grip2K/yr

Reviews and returns

What reviews say buyers love and hate about Leather Grip Tape

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Grip”
1.8%of orders come back
“The grip was not sticking to the racket”
A buyer, on “Grip”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Leather Grip Tape questions

Answered from the same tracked data.