Lawn Darts
Worth a lookShows demand growing +122.9% this quarter, but a concentrated shelf (top 5 take 71% of clicks) keeps it on the watch list.
Growth
Incredible+122.9%90-day search growth — must beat 0% to launch
Avg price
Great$52.75avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Good2.8%return rate — above 5% kills the launch gate
Price range
Good$6.57–$157.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,298.94avg incumbent reviews — the moat a new listing must climb
Market size
Okay$171K$171K/yr · 144K searches
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Competition
Bad71%top-5 click share — a locked-up shelf
Is lawn darts profitable on Amazon?
According to Flapen's Amazon United States niche tracking, lawn darts is a $171K/yr Amazon United States market (144K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 53/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
lawn darts market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $158K–$211K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #2,075
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 94%
- Out of stock
- 6.8%
- Avg brand age
- 42 months
- Avg seller age
- 161 days
Competition: brands, sellers & click share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 rising
Sellers
27
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
10%
- SWOOC36%
- JOYIN24%
- KIKILIVE15%
- Franklin Sports7%
- XEZJUNE5%
- University Games3%
- Open — no brand owns it (6 brands, 10%)
lawn darts demand & seasonality
Weekly Amazon search volume, last 104 weeks — +122.9% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 4.5×
Top lawn darts search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- lawn darts80K/yr
- lawn darts outdoor game25K/yr
- yard darts16K/yr
- yard darts for adults8K/yr
- lawn darts for adults8K/yr
- lawn darts for kids4K/yr
- lawn dart3K/yr
Top lawn darts products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
JOYIN Lawn Darts Game Set for Kids and Adults - Glow in The Dark Outdoor Lawn Games for Adults and Family Soft Tip Darts Set for Kids Camping Outside Yard
JOYIN$22.654.0★1,213 rev
Swooc Games - Premium Inflatable Giant Kick Darts (15+ Ways to Play) - Jumbo Soccer Dartboard w/Air Pump - Big Carnival Games - Giant Outdoor Games - Oversized Dart Board Yard & Lawn Game Kids & Adult
SWOOC$148.104.1★380 rev
6FT Inflatable Dartboard Giant Kick Darts Soccer Darts Golf & Throw Dart with Air Pump Giant Outdoor Games Blow up Soccer Dart for Yard Party Large Dartboard for Kids & Adults 20+Games
KIKILIVE$110.164.2★54 rev
Swooc Games - Bull Hawker | Giant Axe Darts (Over 6ft Tall) w/ 15+ Games | Axe Throwing Game for Backyard w/Air Pump | Outdoor Games for Adults and Family | Carnival Games | Throwing Axe Yard Games
SWOOC$157.563.8★116 rev
Swooc Games - Premium Rustic Ring Toss Game (All Weather) - Easy Setup & Extra Games Included - Outdoor Ring Toss Game for Adults and Kids - Yard Activity For Adults - Oversized Lawn Activity Rope Set
SWOOC$35.584.4★1,639 rev
Newest
by launch date
Kidoozie B*Active Bulls Eye Lawn Darts Soft Tip Outdoor Target Game with Rings & Storage Bag Ages 3 Years+
Kidoozie$17.682 rev
Outdoor Game Set Giant Tic Tac Toe Games 4.5FT x 4.5FT Double-Sided 26 Dart Board with Sticky Balls Soft Plastic Cones Ring Toss for Kids Adults Family Outside Carnival Lawn Yard Party Games
Actgan$31.9958 rev
6FT Inflatable Dartboard Giant Kick Darts Soccer Darts Golf & Throw Dart with Air Pump Giant Outdoor Games Blow up Soccer Dart for Yard Party Large Dartboard for Kids & Adults 20+Games
KIKILIVE$110.1654 rev
Giant Inflatable Dartboard Giant Outdoor Indoor Games Giant Kick Darts Soccer Darts Golf & Throw Dart with Air Pump Blow up Soccer Dart for Yard Party Large Dartboard for Kids & Adults 20+Games
KIKILIVE$105.2354 rev
Swooc Games - Bull Hawker | Giant Axe Darts (Over 6ft Tall) w/ 15+ Games | Axe Throwing Game for Backyard w/Air Pump | Outdoor Games for Adults and Family | Carnival Games | Throwing Axe Yard Games
SWOOC$157.56116 rev
Trending
90-day click momentum
1969 Jarts Lawn Darts Game Vintage Look Reproduction Metal metal tin sign 8x12 inches TinSignEUa40022
XEZJUNE$6.573.0★
Outdoor Game Set Giant Tic Tac Toe Games 4.5FT x 4.5FT Double-Sided 26 Dart Board with Sticky Balls Soft Plastic Cones Ring Toss for Kids Adults Family Outside Carnival Lawn Yard Party Games
Actgan$31.994.6★
6FT Inflatable Dartboard Giant Kick Darts Soccer Darts Golf & Throw Dart with Air Pump Giant Outdoor Games Blow up Soccer Dart for Yard Party Large Dartboard for Kids & Adults 20+Games
KIKILIVE$110.164.2★
Swooc Games - Bull Hawker | Giant Axe Darts (Over 6ft Tall) w/ 15+ Games | Axe Throwing Game for Backyard w/Air Pump | Outdoor Games for Adults and Family | Carnival Games | Throwing Axe Yard Games
SWOOC$157.563.8★
TEMI 29 Large Dart Board for Kids Boys Toys Dartboards with 20 Balls Indoor and Outdoor Sport Fun Party Play Game Toys Birthday Gifts for Boys Girls 3 4 5 6 7 8 9 10 11 12 Years Old
TEMI$18.234.5★
What reviews say buyers love and hate about lawn darts
What buyers praise and complain about, mined from review topics.What buyers love
“Fun game”
“Great quality & easy to assembly”
“Great value for the money”
“We have used it as several outings and it is easy to assemble and dismantle”
“Product is as advertised”
“Great outdoor fun for the whole family”
“Im very pleased with how durable”
“they fit well”
“easy to use”
“The soccer balls do well with sticking”
What buyers complain about
“Garbage”
“one side breaks”
“Only issue is only ball won't stay inflated”
“Too small”
“Had these for a party was kinda disappointed as these didnt really glow so they weren't really used”
“Leaks air”
“Waste of money”
“The photo shows a different size”
“got bored quickly”
“the rope throws are very flimsy”
Top return reasons
Common lawn darts questions
- Is lawn darts profitable to sell on Amazon United States?
- The niche generates $171K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +122.9%. Flapen's verdict: Worth a look (53/100).
- How competitive is the lawn darts niche?
- 12 brands and 27 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in lawn darts?
- Top complaints mined from reviews: Quality-Overall, Durability, Inflation/Deflation. The return rate is 2.8%.
- When does demand for lawn darts peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 4.5× the quietest.
- What does it cost to enter the lawn darts niche?
- Listings span $6.57–$157.56; the average listing price is $52.75 (sweet spot $15–$100). The average incumbent carries 1,299 reviews — the moat a new listing must climb.