Latex Swim Cap
FailThe top 5 brands take 100% of clicks, so Latex Swim Cap is a Fail.
- Flapen Score
- 38 / 100Ranks 6,453 of 8,101 Sports & Outdoors niches · −9 vs the category median of 4738
- Market size
- $58K/yr73K searches / yr
- 90-day growth
- +39.1%search demand this quarter
- Competition
- 71%top-5 click share · 3 brands · 35 sellers
Flapen Score
Latex Swim Cap against its category
The dotted line is the Sports & Outdoors average. Past it, Latex Swim Cap is stronger. Inside it, weaker.
Market
The Latex Swim Cap market on Amazon at a glance
Shoppers on Amazon United States searched for Latex Swim Cap 73K times last year and spent an estimated $58K. All 3 brands take every click. Demand peaks in Jan–Feb–Mar. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 6.6% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +39.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- +39.1%
- Conversion, latest week
- 6.6%
- Market size, estimated
- $58Ka year
- Peak month
- January2.8× the quietest month
- Top search term
- tyr swim cap49K searches a year
02 · Price
A sale here is worth $11.92.
Listings sell for $11.92 on average, from $5.69 to $16.53. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $11.92 that is $3K to $6K a year per listing.
- Average price
- $11.92under the $15 to $100 sweet spot
- Price range
- $5.69–$16.53
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Water Sports. It carries 9,206 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #12in Water Sports
- Average rating
- 4.21 starsAmazon United States average 4.42 stars
- Average reviews
- 9,206per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Latex Swim Cap products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
3 rising
Sellers
35
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
0%
- Brand 185%
- Brand 212%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Latex Swim Cap search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 2.8×
Search terms
Top Latex Swim Cap search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tyr swim cap49K/yr
- tyr long hair swim cap6K/yr
- speedo long hair swim cap6K/yr
- tyr silicone swim cap5K/yr
- swim cap tyr4K/yr
- tyr cap4K/yr
Reviews and returns
What reviews say buyers love and hate about Latex Swim Cap
We read the reviews and the return reasons for every product selling here.
“Too Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Latex Swim Cap questions
Answered from the same tracked data.