Large Exercise Mat
MaybeProducts sell for $42.78 on average, inside the sweet spot. But demand is soft, at -11.6% this quarter, so Large Exercise Mat is a Maybe.
- Flapen Score
- 56 / 100Top 19% of 8,101 Sports & Outdoors niches · +9 vs the category median of 4756
- Market size
- $492K/yr412K searches / yr
- 90-day growth
- -11.6%search demand this quarter
- Competition
- 35%top-5 click share · 27 brands · 35 sellers
Flapen Score
Large Exercise Mat against its category
The dotted line is the Sports & Outdoors average. Past it, Large Exercise Mat is stronger. Inside it, weaker.
Market
The Large Exercise Mat market on Amazon at a glance
Shoppers on Amazon United States searched for Large Exercise Mat 412K times last year and spent an estimated $492K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 412K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $492K a year.
- Searches, last 12 months
- 412K
- Growth, 90 days vs prior 90
- -11.6%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $492Ka year
- Peak month
- January3.2× the quietest month
- Top search term
- large yoga mat164K searches a year
02 · Price
A sale here is worth $42.78.
Listings sell for $42.78 on average, from $17.36 to $98.06. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $42.78 that is $4K to $11K a year per listing.
- Average price
- $42.78inside the $15 to $100 sweet spot
- Price range
- $17.36–$98.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$11K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #59 within Yoga. It carries 10,502 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #59in Yoga
- Average rating
- 4.51 starsAmazon United States average 4.42 stars
- Average reviews
- 10,502per listing
- Listings tracked
- 51
04 · Newcomers
12 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 14
- Successful launches
- 12Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Large Exercise Mat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
27 flat
Sellers
35
Top-5 brand share
58%
Top 20: 95%
Top-5 click share
35%
Top 20: 74%
Open market
36%
- Brand 115%
- Brand 215%
- Brand 312%
- Brand 49%
- Brand 57%
- Brand 66%
Demand
Large Exercise Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Large Exercise Mat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- large yoga mat164K/yr
- thick exercise mats for home workout25K/yr
- thick yoga mat 2 inch29K/yr
- extra thick exercise mat16K/yr
- fitness mats for home gym17K/yr
- work out mats for floor23K/yr
- work out mats15K/yr
- workout mat for men17K/yr
- exercise mat 1 inch thick15K/yr
- 1 thick yoga mat15K/yr
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Large Exercise Mat questions
Answered from the same tracked data.









