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Lakers Blanket

Fail

The top 5 brands take 100% of clicks, so Lakers Blanket is a Fail.

Flapen Score
28
28 / 100
Ranks 7,785 of 8,101 Sports & Outdoors niches · −19 vs the category median of 47
Market size
$32K/yr55K searches / yr
90-day growth
-11.6%search demand this quarter
Competition
95%top-5 click share · 3 brands · 11 sellers

Flapen Score

Lakers Blanket against its category

The dotted line is the Sports & Outdoors average. Past it, Lakers Blanket is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lakers Blanket market on Amazon at a glance

Shoppers on Amazon United States searched for Lakers Blanket 55K times last year and spent an estimated $32K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-11.6%
Conversion, latest week
1.8%
Market size, estimated
$32Ka year
Peak month
December9.7× the quietest month
Top search term
lakers blanket25K searches a year

02 · Price

A sale here is worth $33.27.

Listings sell for $33.27 on average, from $19.21 to $68.00. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $33.27 that is $0 to $3K a year per listing.

Average price
$33.27inside the $15 to $100 sweet spot
Price range
$19.21–$68.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 19.2% of listings are out of stock. The average listing ranks #1,324 within Home & Kitchen. It carries 1,087 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
86%
Out of stock, average day
19.2%
Average rank
#1,324in Home & Kitchen
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
1,087per listing
Listings tracked
7

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Lakers Blanket products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 95% of clicks. A locked shelf that new listings rarely crack.

$0$5K$10K$15K$19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

11

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

95%

Top 20: 100%

Open market

0%

  • Snuggie45%
  • Northwest43%
  • Catalonia12%

Demand

Lakers Blanket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 9.7×

Search terms

Top Lakers Blanket search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • lakers blanket25K/yr
  • lebron james blanket7K/yr
  • lebron james bedding4K/yr
  • lebron blanket5K/yr
  • kobe bryant blanket5K/yr
  • lakers blanket for men5K/yr
  • lakers throw blanket4K/yr

Reviews and returns

What reviews say buyers love and hate about Lakers Blanket

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Warmth”
2.5%of orders come back
“It provides great warmth”
A buyer, on “Warmth”50% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Lakers Blanket questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data