Kula Cloth

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +75.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $101K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

+75.3%

Conversion, latest week

5.3%

Market size, estimated

$101Ka year

Peak month

July2.5× the quietest month

Top search term

kula cloth99K searches a year

Listings sell for $12.45 on average, from $4.85 to $32.35. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $12.45 that is $3K to $6K a year per listing.

Average price

$12.45under the $15 to $100 sweet spot

Price range

$4.85–$32.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$3K–$6K

Returns

4.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #110 within Personal Care. It carries 2,798 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#110in Personal Care

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

2,798per listing

Listings tracked

12

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months