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Kneeboard

Maybe

Search demand grew +236.9% this quarter. But the top 5 brands take 97% of clicks, so Kneeboard is a Maybe.

Flapen Score
53
53 / 100
Top 28% of 8,101 Sports & Outdoors niches · +6 vs the category median of 47
Market size
$661K/yr191K searches / yr
90-day growth
+236.9%search demand this quarter
Competition
56%top-5 click share · 7 brands · 22 sellers

Flapen Score

Kneeboard against its category

The dotted line is the Sports & Outdoors average. Past it, Kneeboard is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kneeboard market on Amazon at a glance

Shoppers on Amazon United States searched for Kneeboard 191K times last year and spent an estimated $661K. The top 5 brands take 97% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +236.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $661K a year.

Searches, last 12 months
191K
Growth, 90 days vs prior 90
+236.9%
Conversion, latest week
2.0%
Market size, estimated
$661Ka year
Peak month
July9.6× the quietest month
Top search term
kneeboard62K searches a year

02 · Price

A sale here is worth $173.49.

Listings sell for $173.49 on average, from $13.67 to $398.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $173.49 that is $17K to $43K a year per listing.

Average price
$173.49above the $15 to $100 sweet spot
Price range
$13.67–$398.19
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$17K–$43K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #17 within Water Sports. It carries 554 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
60%
Out of stock, average day
3.7%
Average rank
#17in Water Sports
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
554per listing
Listings tracked
20

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
51 months

Products

Top Kneeboard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

22

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

1%

  • Brand 141%
  • Brand 231%
  • Brand 310%
  • Brand 48%
  • Brand 57%
  • Brand 62%
  • Open — no brand owns it (1 brand, 1%)

Demand

Kneeboard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 9.6×

Search terms

Top Kneeboard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kneeboard62K/yr
  • knee board for boating47K/yr
  • knee board34K/yr
  • kneeboard for boating14K/yr
  • knee boards15K/yr
  • knee boards for boats5K/yr
  • obrien kneeboard6K/yr
  • hydroslide kneeboard4K/yr
  • kneeboards4K/yr

Reviews and returns

What reviews say buyers love and hate about Kneeboard

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Quality-Overall”
25%of negative reviews mention “Quality-Overall”
2.0%of orders come back
“Quality not so good”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kneeboard questions

Answered from the same tracked data.