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Killer Bee Tactical Store

Fail

Demand is soft, at -70.2% this quarter, so Killer Bee Tactical Store is a Fail.

Flapen Score
38
38 / 100
Ranks 6,453 of 8,101 Sports & Outdoors niches · −9 vs the category median of 47
Market size
$36K/yr47K searches / yr
90-day growth
-70.2%search demand this quarter
Competition
54%top-5 click share · 12 brands · 66 sellers

Flapen Score

Killer Bee Tactical Store against its category

The dotted line is the Sports & Outdoors average. Past it, Killer Bee Tactical Store is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Killer Bee Tactical Store market on Amazon at a glance

Shoppers on Amazon United States searched for Killer Bee Tactical Store 47K times last year and spent an estimated $36K. The top 5 brands take 90% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -70.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
-70.2%
Conversion, latest week
3.1%
Market size, estimated
$36Ka year
Top search term
killer bee tactical store23K searches a year

02 · Price

A sale here is worth $24.79.

Listings sell for $24.79 on average, from $9.96 to $70.43. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $24.79 that is $2K to $6K a year per listing.

Average price
$24.79inside the $15 to $100 sweet spot
Price range
$9.96–$70.43
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$2K–$6K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #50 within Tactical & Personal Defense. It carries 7,259 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#50in Tactical & Personal Defense
Average rating
4.45 starsAmazon United States average 4.42 stars
Average reviews
7,259per listing
Listings tracked
27

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Killer Bee Tactical Store products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

66

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

54%

Top 20: 91%

Open market

8%

  • Brand 175%
  • Brand 26%
  • Brand 34%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (6 brands, 8%)

Demand

Killer Bee Tactical Store search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '26JanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 6.7× · 7 of 12 months tracked

Search terms

Top Killer Bee Tactical Store search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • killer bee tactical store23K/yr
  • sabre stun gun flashlight7K/yr
  • sabre 2 in 1 stun gun5K/yr
  • saber stun gun flashlight6K/yr
  • killer bee tactical3K/yr
  • saber red stun gun3K/yr

Reviews and returns

What reviews say buyers love and hate about Killer Bee Tactical Store

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Functionality-Overall”
1.9%of orders come back
“Barely works”
A buyer, on “Functionality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Killer Bee Tactical Store questions

Answered from the same tracked data.