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41

Kids Yankees Hat

Skip it

Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.

Market size 22Growth 49Conversion 51Competition 49Returns 29Price range 78Avg price 95Brand share 31Review moat 29Quality gap 20

Avg price

Incredible$27.29

avg listing price — sweet spot $15–$100

Price range

Great$8.56–$38.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Growth

Okay+18.9%

90-day search growth — must beat 0% to launch

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Review moat

Okay3,586.31

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Market size

Bad$88K

$88K/yr · 78K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Is kids yankees hat profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kids yankees hat is a $88K/yr Amazon United States market (78K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Apr–May–Jun–Dec. Verdict: Skip it — 41/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

kids yankees hat market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$68K–$82K
units × avg price
Conversion rate
4.2%
Avg BSR
#824
Page quality
0%
Prime
86%
Sponsored
41%
Out of stock
8.7%
Avg brand age
42 months
Avg seller age
136 days

Competition: brands, sellers & click share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

93

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

56%

Top 20: 91%

Open market

10%

  • 4748%
  • Born to Love17%
  • Outdoor Cap12%
  • C5 Sports6%
  • Knuckleheads Little Threads4%
  • New Era4%
  • Open — no brand owns it (5 brands, 10%)

kids yankees hat demand & seasonality

Weekly Amazon search volume, last 104 weeks — +18.9% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Dec · busiest ÷ quietest = 4.2×

Top kids yankees hat search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • kids yankees hat24K/yr
  • youth yankees hat18K/yr
  • yankees hat kids10K/yr
  • ny yankees hat kids4K/yr
  • kids yankee hat4K/yr
  • boys yankees hat4K/yr
  • yankees kids hat3K/yr
  • yankees youth hat4K/yr
  • yankee hat kids4K/yr
  • yankees hat youth4K/yr
All search terms

Top kids yankees hat products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$9K15%$13K20%$18K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about kids yankees hat

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall31%

“Cute hat, great quality”

Size-Overall21%

“Love the fit”

Color8%

“Great color”

Material Quality5%

“The color of hat is soft great quality material”

Value For Money5%

“Good Deal”

Durability4%

“durable”

Shape/Style4%

“The style is clean”

Gifting Purpose3%

“It was a gift which my cousin loved it so much”

Comfort-Overall3%

“Nice and comfy”

Advertised Vs Actual Product3%

“Just as described”

What buyers complain about

Quality-Overall17%

“The buckle and strap arw not meant to be, not in good quality”

Size-Overall16%

“You cant adjust it to make it small enough for a toddler”

Stretchability/Expandability/Elasticity8%

“The only drawback is that it tends to stretch out over time with regular wear”

Value For Money8%

“way too expensive for what you get”

Advertised Vs Actual Product8%

“Falsely Described”

Strength8%

“It's a little deformed”

Ease Of Cleaning8%

“Dirty”

Durability4%

“Worked for about 5days”

Weight Heavy1%

“this one might feel a bit bulky at the top”

Top return reasons

Size-Overall63%
Color15%
Advertised Vs Actual Product4%
Shape/Style3%
Value For Money3%
Material Quality3%
Quality-Overall1%
Length1%
Product Condition1%
Defective Material/Parts1%

Common kids yankees hat questions

Is kids yankees hat profitable to sell on Amazon United States?
The niche generates $88K/yr across 29 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +18.9%. Flapen's verdict: Skip it (41/100).
How competitive is the kids yankees hat niche?
11 brands and 93 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in kids yankees hat?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Stretchability/Expandability/Elasticity. The return rate is 4.7%.
When does demand for kids yankees hat peak?
Demand peaks in Apr–May–Jun–Dec; the busiest month runs 4.2× the quietest.
What does it cost to enter the kids yankees hat niche?
Listings span $8.56–$38.74; the average listing price is $27.29 (sweet spot $15–$100). The average incumbent carries 3,586 reviews — the moat a new listing must climb.