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Kids Skis

Fail

Demand is soft, at -86.6% this quarter, so Kids Skis is a Fail.

Flapen Score
39
39 / 100
Ranks 6,237 of 8,101 Sports & Outdoors niches · −8 vs the category median of 47
Market size
$58K/yr91K searches / yr
90-day growth
-86.6%search demand this quarter
Competition
31%top-5 click share · 31 brands · 53 sellers

Flapen Score

Kids Skis against its category

The dotted line is the Sports & Outdoors average. Past it, Kids Skis is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Skis market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Skis 91K times last year and spent an estimated $58K. The top 5 brands take 46% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -86.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-86.6%
Conversion, latest week
0.9%
Market size, estimated
$58Ka year
Peak month
December28.0× the quietest month
Top search term
kids skis27K searches a year

02 · Price

A sale here is worth $67.69.

Listings sell for $67.69 on average, from $4.95 to $237.57. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $67.69 that is $0 to $7K a year per listing.

Average price
$67.69inside the $15 to $100 sweet spot
Price range
$4.95–$237.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
9.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #606 within Winter Sports. It carries 1,448 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
93%
Out of stock, average day
17.8%
Average rank
#606in Winter Sports
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,448per listing
Listings tracked
41

04 · Newcomers

3 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
3Amazon's first-year sales bar
Average brand age
44 months

Products

Top Kids Skis products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

31 rising

Sellers

53

Top-5 brand share

46%

Top 20: 89%

Top-5 click share

31%

Top 20: 76%

Open market

49%

  • Brand 116%
  • Brand 210%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Kids Skis search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 28.0×

Search terms

Top Kids Skis search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids skis27K/yr
  • kids ski18K/yr
  • skis for kids14K/yr
  • ski kids8K/yr
  • kid skis4K/yr
  • kids skis with bindings and boots6K/yr
  • ski for kids5K/yr
  • infant skis2K/yr
  • kids cross country skis7K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Skis

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Warmth”
19%of negative reviews mention “Size-Overall”
9.2%of orders come back
“Size runs small”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Kids Skis questions

Answered from the same tracked data.