Skip to content
27

Kids Referee Shirt

Skip it

A small market ($19K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 12Conversion 26Competition 34Returns 8Price range 66Avg price 76Brand share 9Review moat 89Quality gap 37

Review moat

Great214.39

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$15.42

avg listing price — sweet spot $15–$100

Price range

Good$9.65–$25.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-26.4%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

Returns

Bad9.8%

return rate — above 5% kills the launch gate

Market size

Bad$19K

$19K/yr · 61K searches

Is kids referee shirt profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kids referee shirt is a $19K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 27/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

kids referee shirt market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$19K–$23K
units × avg price
Conversion rate
2.0%
Avg BSR
#125
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
16.4%
Avg brand age
52 months
Avg seller age
185 days

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

8

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

1%

  • obmwang36%
  • redgino22%
  • ChinFun19%
  • Thapower17%
  • FANCYKIDS3%
  • Shihanee2%
  • Open — no brand owns it (1 brand, 1%)

kids referee shirt demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.4% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 34.9×

Top kids referee shirt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • kids referee shirt11K/yr
  • referee shirt kids6K/yr
  • kids referee costume15K/yr
  • youth referee shirt4K/yr
  • referee costume kids13K/yr
  • youth referee costume4K/yr
  • toddler referee costume5K/yr
  • boys referee costume4K/yr
All search terms

Top kids referee shirt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$96510%$2K15%$3K20%$4K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about kids referee shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall34%

“Fits great”

Quality-Overall19%

“Well-made”

Comfort-Overall9%

“comfortable”

Value For Money8%

“for the price it feels fair”

Material Quality6%

“Nice material c”

Advertised Vs Actual Product5%

“Fit was as described”

Soft Feel3%

“Material was soft and comfortable”

Shrinkage Resistance2%

“didnt shrink in the wash”

Color2%

“the yellow flag was a nice touch that made it feel more complete than I thought it would”

Durability2%

“After a few wears it still looked fine”

What buyers complain about

Thickness32%

“The shirt is a little thin”

Material Quality7%

“The fabric isnt anything fancy”

Top return reasons

Size-Overall87%
Material Quality3%
Value For Money3%
Advertised Vs Actual Product2%
Product Condition1%
Color1%
Defective Material/Parts1%
Thin1%
Length1%
Functionality-Overall0%

Common kids referee shirt questions

Is kids referee shirt profitable to sell on Amazon United States?
The niche generates $19K/yr across 18 tracked products. 90-day search growth is -26.4%. Flapen's verdict: Skip it (27/100).
How competitive is the kids referee shirt niche?
7 brands and 8 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in kids referee shirt?
Top complaints mined from reviews: Thickness, Material Quality. The return rate is 9.8% — above our launch gate.
When does demand for kids referee shirt peak?
Demand peaks in Oct–Nov; the busiest month runs 34.9× the quietest.
What does it cost to enter the kids referee shirt niche?
Listings span $9.65–$25.51; the average listing price is $15.42 (sweet spot $15–$100). The average incumbent carries 214 reviews — the moat a new listing must climb.