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Kids Ice Packs for Lunch Box

Maybe

An estimated 0.6% of orders come back. But prices span $6.61–$15.87, mostly outside the sweet spot, so Kids Ice Packs for Lunch Box is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 8,101 Sports & Outdoors niches · +3 vs the category median of 47
Market size
$156K/yr247K searches / yr
90-day growth
+61.4%search demand this quarter
Competition
45%top-5 click share · 10 brands · 29 sellers

Flapen Score

Kids Ice Packs for Lunch Box against its category

The dotted line is the Sports & Outdoors average. Past it, Kids Ice Packs for Lunch Box is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids Ice Packs for Lunch Box market on Amazon at a glance

Shoppers on Amazon United States searched for Kids Ice Packs for Lunch Box 247K times last year and spent an estimated $156K. The top 5 brands take 93% of clicks. Demand peaks in Jul–Aug–Sep. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +61.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $156K a year.

Searches, last 12 months
247K
Growth, 90 days vs prior 90
+61.4%
Conversion, latest week
5.7%
Market size, estimated
$156Ka year
Peak month
August19.4× the quietest month
Top search term
kids ice packs for lunch box62K searches a year

02 · Price

A sale here is worth $11.05.

Listings sell for $11.05 on average, from $6.61 to $15.87. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $11.05 that is $3K to $6K a year per listing.

Average price
$11.05under the $15 to $100 sweet spot
Price range
$6.61–$15.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #98 within Camp Kitchen. It carries 12,364 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
8.8%
Average rank
#98in Camp Kitchen
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
12,364per listing
Listings tracked
32

04 · Newcomers

10 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
10
Successful launches
10Amazon's first-year sales bar
Average brand age
38 months

Products

Top Kids Ice Packs for Lunch Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

29

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

45%

Top 20: 89%

Open market

5%

  • Brand 149%
  • Brand 223%
  • Brand 314%
  • Brand 45%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 5%)

Demand

Kids Ice Packs for Lunch Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 19.4×

Search terms

Top Kids Ice Packs for Lunch Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids ice packs for lunch box62K/yr
  • ice packs for lunch boxes kids61K/yr
  • ice packs for kids lunch box17K/yr
  • cute ice packs for lunch boxes16K/yr
  • kids lunch ice packs16K/yr
  • lunch box ice packs for kids22K/yr
  • kids lunch box ice packs13K/yr
  • ice pack for kids lunch box13K/yr
  • kids lunchbox ice pack5K/yr
  • kids lunch box ice packs reusable3K/yr

Reviews and returns

What reviews say buyers love and hate about Kids Ice Packs for Lunch Box

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
0.6%of orders come back
“I am not impressed with the size”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Kids Ice Packs for Lunch Box questions

Answered from the same tracked data.