Is kick it profitable to sell on Amazon United States?

The niche generates $174K/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (40/100).

How competitive is the kick it niche?

6 brands and 20 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in kick it?

Top complaints mined from reviews: Durability, Rope/Wire Tangling, Value For Money. The return rate is 2.4%.

When does demand for kick it peak?

Demand peaks in Nov–Dec; the busiest month runs 29.4× the quietest.

What does it cost to enter the kick it niche?

Listings span $8.02–$72.64; the average listing price is $27.59 (sweet spot $15–$100). The average incumbent carries 2,223 reviews — the moat a new listing must climb.

Kick It

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible$27.59

avg listing price — sweet spot $15–$100

Price range

Great$8.02–$72.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,223.36

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$174K

$174K/yr · 133K searches

Growth

Bad-15.4%

90-day search growth — must beat 0% to launch

Competition

Bad79%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

Is kick it profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kick it is a $174K/yr Amazon United States market (133K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

kick it market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 6K–8K; avg 500–750/product
Revenue / yr: $166K–$221K; units × avg price
Conversion rate: 4.8%
Avg BSR: #161
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 0.0%
Avg brand age: 33 months
Avg seller age: 155 days

Competition: brands, sellers & click share

The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

SKLZ54%
Kickit18%
ZivPlay11%
Surpop10%
TOBWOLF4%
ECENUR2%

kick it demand & seasonality

Weekly Amazon search volume, last 82 weeks — -15.4% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 29.4×

Open Trend

Top kick it search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

soccer kick back trainer21K/yr +43.4%1.7% conv.
soccer juggling trainer15K/yr +28.9%4.1% conv.
kick it28K/yr -39.8%3.2% conv.
kickit27K/yr -44.1%3.3% conv.
soccer ball practice trainer4K/yr +44.0%1.9% conv.
kick it soccer trainer13K/yr -49.4%2.3% conv.
kickit soccer trainer9K/yr -66.8%9.1% conv.
birdie soccer trainer5K/yr -74.4%1.8% conv.
kick it soccer4K/yr -56.1%0.8% conv.
kickit soccer3K/yr -17.4%4.2% conv.

All search terms

Top kick it products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SKLZ Star-Kick Hands-Free Adjustable Solo Soccer Trainer - Fits Ball Sizes 3 4 and 5 (Black)

SKLZ$14.624.5★8,806 rev

Soccer Rebounder Board Soccer Training Equipment Portable Wall Trainer for Kick Back Practice with 2 Ball Rebound Angles Includes Sand Bag 32 x 12 Inch

ZivPlay$56.524.5★390 rev

Surpop Soccer/Volleyball/Rugby Trainer Football Kick Throw Solo Practice Training Aid Control Skills Adjustable Waist Belt for Kids Adults

Surpop$16.454.5★4,515 rev

Kickit | The Original Birdie Soccer Trainer | Play Outdoors Indoors or Backyard Beach or Tailgate All Ages Fun & Travel Friendly (Blue)

Kickit$22.764.1★109 rev

SKLZ Star-Kick Hands-Free Adjustable Solo Soccer Trainer - Fits Ball Sizes 3 4 and 5 (Volt)

SKLZ$13.274.5★8,806 rev

Newest

by launch date

Soccer Rebounder Board Soccer Training Equipment Portable Wall Trainer for Kick Back Practice with 2 Ball Rebound Angles Includes Sand Bag 32 x 12 Inch

ZivPlay$56.52390 rev

9mo ago

Kickit Soccer Tennis Game Set Portable 6.5 Wide x 2 High Net & Soft Lightweight Ball Play Outdoors Indoors Backyard Beach Complete Skills Training & Travel Friendly Original

Kickit$72.6478 rev

1y ago

ECENUR Football Footstep Training Mat Soccer Training Mat 35 * 24IN Soccer Skills Training Equipment with Storage Bag and Soccer Return Trainer Net (Black-Blue)

ECENUR$25.76140 rev

2y ago

TOBWOLF 2PCS Football Kick Trainer Soccer Ball Net Kicker Fits Ball Size 3 4 5 Solo Soccer Kick Practice Training Aid Soccers Return Trainer Net Football Trainers Juggling Nets for Youth Adults

TOBWOLF$8.02371 rev

3y ago

Kickit | The Original Birdie Soccer PRO Trainer | Play Outdoors Indoors or Backyard Beach or Tailgate All Ages Fun & Travel Friendly (Black & Red)

Kickit$22.57300 rev

5y ago

What reviews say buyers love and hate about kick it

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience23%

“Fun toy”

Quality-Overall10%

“Good quality”

Efficiency8%

“Works exactly as needed”

Ease Of Use7%

“Easy to use”

Value For Money5%

“Affordable”

Durability5%

“it hasn't broken yet after several uses”

Suitability Beginner5%

“My daughter loves this — helps with soccer skills”

Size-Overall5%

“SIZE IS PERFECT”

Advertised Vs Actual Product3%

“Works exactly as needed”

Exercise/Sports Suitability3%

“Its great for working on ball control, passing, juggling, and footwork, especially when practicing alone”

What buyers complain about

Durability31%

“Falls apart too easily”

Rope/Wire Tangling12%

“The cord is so short its useless”

Value For Money7%

“Not a great value for the money”

Ease Of Use7%

“hard to use”

Strength7%

“The feathers are very fragile”

Quality-Overall6%

“Cheap and difficult to use”

Advertised Vs Actual Product4%

“Poor picture description”

Product Condition4%

“This is a previously returned item”

Exercise/Sports Suitability2%

“Its just useless for any actual training”

Stretchability/Expandability/Elasticity2%

“No stretching of the velcro waist band which is unfortunate because I wanted to use it”

Top return reasons

Functionality-Overall21%

Size-Overall17%

Advertised Vs Actual Product12%