Keel Guard

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $201K a year.

Searches, last 12 months

131K

Growth, 90 days vs prior 90

+41.4%

Conversion, latest week

2.5%

Market size, estimated

$201Ka year

Peak month

July3.5× the quietest month

Top search term

keel guard57K searches a year

Listings sell for $60.95 on average, from $19.33 to $155.64. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $60.95 that is $0 to $6K a year per listing.

Average price

$60.95inside the $15 to $100 sweet spot

Price range

$19.33–$155.64

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

2.4%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #602 within Docking & Anchoring Equipment. It carries 248 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

94%

Out of stock, average day

13.1%

Average rank

#602in Docking & Anchoring Equipment

Average rating

4.04 starsAmazon United States average 4.42 stars

Average reviews

248per listing

Listings tracked

18

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

56 months