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Kayak Anchor

Pass

Kayak Anchor scores 69 out of 100, a Pass. Shoppers spend an estimated $628K a year here, search demand grew +245.8% this quarter, and an estimated 1.5% of orders come back.

Filters Trending
Flapen Score
69
69 / 100
Top 2% of 8,101 Sports & Outdoors niches · +22 vs the category median of 47
Market size
$628K/yr629K searches / yr
90-day growth
+245.8%search demand this quarter
Competition
46%top-5 click share · 23 brands · 41 sellers

Flapen Score

Kayak Anchor against its category

The dotted line is the Sports & Outdoors average. Past it, Kayak Anchor is stronger. Inside it, weaker.

69Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kayak Anchor market on Amazon at a glance

Shoppers on Amazon United States searched for Kayak Anchor 629K times last year and spent an estimated $628K. The top 5 brands take 64% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 69 out of 100, a Pass.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 629K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +245.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $628K a year.

Searches, last 12 months
629K
Growth, 90 days vs prior 90
+245.8%
Conversion, latest week
3.5%
Market size, estimated
$628Ka year
Peak month
July9.4× the quietest month
Top search term
kayak anchor244K searches a year

02 · Price

A sale here is worth $28.34.

Listings sell for $28.34 on average, from $13.87 to $124.49. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $28.34 that is $7K to $14K a year per listing.

Average price
$28.34inside the $15 to $100 sweet spot
Price range
$13.87–$124.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #71 within Docking & Anchoring Equipment. It carries 634 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
6.5%
Average rank
#71in Docking & Anchoring Equipment
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
634per listing
Listings tracked
39

04 · Newcomers

2 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
47 months

Products

Top Kayak Anchor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

41

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

46%

Top 20: 82%

Open market

32%

  • Brand 132%
  • Brand 212%
  • Brand 311%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Kayak Anchor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 9.4×

Search terms

Top Kayak Anchor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kayak anchor244K/yr
  • paddle board anchor150K/yr
  • paddleboard anchor62K/yr
  • kayak anchor system66K/yr
  • anchor for paddle board23K/yr
  • sup anchor13K/yr
  • canoe anchor12K/yr
  • anchor for kayak11K/yr
  • paddleboard anchor and rope5K/yr
  • kayak anchor kit10K/yr

Reviews and returns

What reviews say buyers love and hate about Kayak Anchor

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Anyhow, the biggest complaint is a storage pouch which doesn't fully fit the anchor, rope and buoy”
A buyer, on “Size-Overall”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Kayak Anchor questions

Answered from the same tracked data.