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Kastmaster Fishing Lures

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $38K a year here, so Kastmaster Fishing Lures is a Maybe.

Flapen Score
52
52 / 100
Top 32% of 8,101 Sports & Outdoors niches · +5 vs the category median of 47
Market size
$38K/yr136K searches / yr
90-day growth
+76.2%search demand this quarter
Competition
42%top-5 click share · 12 brands · 33 sellers

Flapen Score

Kastmaster Fishing Lures against its category

The dotted line is the Sports & Outdoors average. Past it, Kastmaster Fishing Lures is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kastmaster Fishing Lures market on Amazon at a glance

Shoppers on Amazon United States searched for Kastmaster Fishing Lures 136K times last year and spent an estimated $38K. The top 5 brands take 90% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 136K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +76.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months
136K
Growth, 90 days vs prior 90
+76.2%
Conversion, latest week
2.1%
Market size, estimated
$38Ka year
Peak month
July2.2× the quietest month
Top search term
kastmaster35K searches a year

02 · Price

A sale here is worth $13.46.

Listings sell for $13.46 on average, from $7.70 to $28.48. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $13.46 that is $0 to $1K a year per listing.

Average price
$13.46under the $15 to $100 sweet spot
Price range
$7.70–$28.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
0.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #124 within Lures, Baits & Attractants. It carries 665 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
90%
Out of stock, average day
3.9%
Average rank
#124in Lures, Baits & Attractants
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
665per listing
Listings tracked
40

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Kastmaster Fishing Lures products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 42% of clicks. Leaders hold, but buyers still shop past them.

$0$1K$2K$3K$5K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

33

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

42%

Top 20: 81%

Open market

8%

  • acme46%
  • PROBITE21%
  • THKFISH18%
  • EXAURAFELIS3%
  • PATIKIL3%
  • Aorace2%
  • Open — no brand owns it (6 brands, 8%)

Demand

Kastmaster Fishing Lures search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Kastmaster Fishing Lures search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • kastmaster35K/yr
  • kastmaster fishing lures32K/yr
  • kastmaster spoon21K/yr
  • acme kastmaster spoon9K/yr
  • acme kastmaster7K/yr
  • cast master fishing lures8K/yr
  • castmaster fishing lures7K/yr
  • kast master fishing lures5K/yr
  • kastmaster lures4K/yr
  • cast master4K/yr

Reviews and returns

What reviews say buyers love and hate about Kastmaster Fishing Lures

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Value For Money”
28%of negative reviews mention “Size-Overall”
0.5%of orders come back
“still tiny”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kastmaster Fishing Lures questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data