Kansas City Chiefs Kids

Shoppers searched for this 215K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $133K a year.

Searches, last 12 months

215K

Growth, 90 days vs prior 90

+30.6%

Conversion, latest week

2.6%

Market size, estimated

$133Ka year

Peak month

December13.9× the quietest month

Top search term

transformers nfl36K searches a year

Listings sell for $24.06 on average, from $14.37 to $34.86. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $24.06 that is $12K to $18K a year per listing.

Average price

$24.06inside the $15 to $100 sweet spot

Price range

$14.37–$34.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$12K–$18K

Returns

1.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #214 within Toys & Game Room. It carries 1,965 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

15.4%

Average rank

#214in Toys & Game Room

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

1,965per listing

Listings tracked

10

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months