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Kansas City Chiefs Coffee Mug

Skip it

A small market ($35K/yr) — this niche doesn't clear our bar today.

Market size 9Growth 21Conversion 55Competition 62Returns 86Price range 76Avg price 86Brand share 19Review moat 62Quality gap 21

Returns

Great1.4%

return rate — above 5% kills the launch gate

Avg price

Great$19.32

avg listing price — sweet spot $15–$100

Price range

Great$8.66–$35.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,027

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.5%

search→purchase rate — share of searches ending in a sale

Growth

Bad-8.2%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad$35K

$35K/yr · 39K searches

Is kansas city chiefs coffee mug profitable on Amazon?

According to Flapen's Amazon United States niche tracking, kansas city chiefs coffee mug is a $35K/yr Amazon United States market (39K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Feb–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

kansas city chiefs coffee mug market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$39K–$48K
units × avg price
Conversion rate
4.5%
Avg BSR
#147
Page quality
0%
Prime
96%
Sponsored
87%
Out of stock
23.3%
Avg brand age
78 months
Avg seller age
187 days

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

8

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

48%

Top 20: 95%

Open market

4%

  • Rico Industries54%
  • The Memory Company25%
  • Boelter Brands6%
  • Team Sports America5%
  • Greater Distance4%
  • Littlearth3%
  • Open — no brand owns it (2 brands, 4%)

kansas city chiefs coffee mug demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.2% search growth over the last 90 days.
9K7KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov, Dec · busiest ÷ quietest = 22.8×

Top kansas city chiefs coffee mug search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • kansas city chiefs coffee mug9K/yr
  • chiefs coffee mug11K/yr
  • chiefs mug9K/yr
  • kc chiefs coffee mug5K/yr
  • kansas city chiefs mug6K/yr
All search terms

Top kansas city chiefs coffee mug products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$3K15%$5K20%$7K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about kansas city chiefs coffee mug

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall46%

“Excellent Quality”

Size-Overall22%

“Great size”

Value For Money13%

“Great value”

Advertised Vs Actual Product8%

“exactly as pictured”

Warmth6%

“Keeps hot hot”

Weight Heavy2%

“Mug is heavy”

What buyers complain about

Microwave Safe33%

“not microwaved for the emblem to last”

Durability17%

“came off within the first month”

Weight Heavy17%

“weight too much”

Adhesion/Stickiness17%

“Decal / Sticker comes off easily”

Top return reasons

Size-Overall47%
Defective Material/Parts11%
Certifications5%
Stitch/Finish/Polish5%
Print Quality5%
Advertised Vs Actual Product5%
Durability5%
Quality-Overall5%
Ease Of Cleaning3%
Grip3%

Common kansas city chiefs coffee mug questions

Is kansas city chiefs coffee mug profitable to sell on Amazon United States?
The niche generates $35K/yr across 23 tracked products. 90-day search growth is -8.2%. Flapen's verdict: Skip it (43/100).
How competitive is the kansas city chiefs coffee mug niche?
8 brands and 8 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in kansas city chiefs coffee mug?
Top complaints mined from reviews: Microwave Safe, Durability, Weight Heavy. The return rate is 1.4%.
When does demand for kansas city chiefs coffee mug peak?
Demand peaks in Feb–Nov–Dec; the busiest month runs 22.8× the quietest.
What does it cost to enter the kansas city chiefs coffee mug niche?
Listings span $8.66–$35.49; the average listing price is $19.32 (sweet spot $15–$100). The average incumbent carries 1,027 reviews — the moat a new listing must climb.