jump rope for kids
Worth a lookShows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.2%return rate — above 6% kills the launch gate
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Market size
Great$1.1M$1.1M/yr · 1.0M searches
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$5.71–$30.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$11.82avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,536.29avg incumbent reviews — the moat a new listing must climb
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, jump rope for kids is a $1.1M/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Mar–Apr–Dec. Verdict: Worth a look — 60/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 80K–100K
- avg 3,000–4,000/product
- Revenue / yr
- $946K–$1.2M
- units × avg price
- Launch success
- —
- 1 of 1 new (360d)
- Conversion rate
- 9.1%
- Avg BSR
- #36
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 97%
- Out of stock
- 0.0%
- Avg brand age
- 55 months
- Avg seller age
- 166 days
Competition
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
39
Top-5 brand share
57%
Top 20: 99%
Top-5 click share
48%
Top 20: 87%
Open market
38%
- BuyJumpRopes22%
- PEASUG14%
- Leeboom10%
- TIOPSUUO6%
- Loocio5%
- JGM5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.Peak months: Mar, Apr, Dec · busiest ÷ quietest = 2.4×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 31 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Elite Jumps Beaded Kids Jump Rope Adjustable Rainbow 7 ft
BuyJumpRopes$15.394.6★1,896 rev
Jump Rope Adjustable Jump Ropes Tangle Free Jumping Rope Segmented Soft Beaded Skipping Rope for Women Fitness Workout Training Outdoor Activities-pink (2 Blue and Pink)
PEASUG$8.324.4★524 rev
Leeboom Jump Rope Adjustable Length Tangle-Free Segmented Soft Beaded Skipping Rope Fitness Jump Rope for Kids Man and Women Weight Loss 9.2 Feet
Leeboom$9.954.6★4,761 rev
Jump Rope Tangle-Free Rapid Speed Jumping Rope Cable with Ball Bearings for Women Men and Kids Adjustable Foam Handles Steel Jump Ropes for Fitness
Loocio$9.144.5★24,893 rev
Jump Rope for Kids-Adjustable Cotton Braided Skipping Rope with Wooden Handle for Toddler Fitness Workout Exercise Outdoor Activity
JGM$8.814.7★744 rev
Newest
by launch date
JOINROPE Kids Jump Rope for Children-Adjustable Speed Skipping Rope with Dual Bearings Segmented Anti-Tangle Cord Silicone Handles Indoor Outdoor Fitness Toy for Boys & Girls (Purple)
joinrope$30.2249 rev
Jump Rope Adjustable Jump Ropes Tangle Free Jumping Rope Segmented Soft Beaded Skipping Rope for Women Fitness Workout Training Outdoor Activities-pink (2 Blue and Pink)
PEASUG$8.32524 rev
6 Pack Jump Rope for Kids Adjustable Length Nylon Skipping Ropes for Kids
ZATAYE$9.88161 rev
24 Pack PVC Kids Jump Rope Adjustable Skipping Rope for Fitness Activity
ZATAYE$16.93169 rev
LED Light Up Jump Rope for Kids and Adult Adjustable Glowing Skipping Rope for Boys and Girls Colorful Luminous Jumping Rope for Fitness and Workout Pink
ACHDOFITS$14.59708 rev
Trending
90-day click momentum
Elite Jumps Beaded Kids Jump Rope Adjustable Frost 9 ft
BuyJumpRopes$15.214.6★
Elite Jumps Beaded Kids Jump Rope Adjustable Rainbow 9 ft
BuyJumpRopes$15.064.6★
Elite Jumps Beaded Kids Jump Rope Adjustable Rainbow 8 ft
BuyJumpRopes$14.944.6★
10 Pack PVC Jump Rope for Cardio Fitness - Versatile Adjustable Skipping Rope for Women Men Kids Speed Jump Rope for Exercise 9 Feet
VIIBASE$20.184.4★
Elite Jumps Beaded Kids Jump Rope Adjustable Rainbow 7 ft
BuyJumpRopes$15.394.6★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Very strong quality”
“Doesnt tangle”
“Adjustable”
“Good for the price”
“Very fun toy”
“colors bright”
“Lightweight and adjustable”
“They help me exercise”
“They're more durable than I was expecting”
“Looks exactly as pictured”
What buyers complain about
“Broke easily”
“it is a low-quality item”
“Short”
“Gets tangled in your feet”
“Handle broke off”
“The material is tough and for a learning jumper, it hurts”
“Adjusting these things is a complete nightmare”
“a bit overpriced”
“Rope Is Too Lightweight”
“NOT VERY STURDY”
Top return reasons
Common questions
- Is jump rope for kids profitable to sell on Amazon United States?
- The niche generates $1.1M/yr across 31 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Worth a look (60/100).
- How competitive is the jump rope for kids niche?
- 21 brands and 39 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in jump rope for kids?
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 1.2%.
- When does demand for jump rope for kids peak?
- Demand peaks in Mar–Apr–Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the jump rope for kids niche?
- Listings span $5.71–$30.22; the average listing price is $11.82 (sweet spot $15–$100). The average incumbent carries 2,536 reviews — the moat a new listing must climb.
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