John Cena Action Figures

Shoppers searched for this 728K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -27.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $519K a year.

Searches, last 12 months

728K

Growth, 90 days vs prior 90

-27.3%

Conversion, latest week

1.6%

Market size, estimated

$519Ka year

Peak month

December3.6× the quietest month

Top search term

john cena action figures489K searches a year

Listings sell for $44.81 on average, from $14.28 to $140.03. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $44.81 that is $11K to $22K a year per listing.

Average price

$44.81inside the $15 to $100 sweet spot

Price range

$14.28–$140.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$11K–$22K

Returns

1.7%of orders · Amazon United States median 2.1%

39% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.4% of listings are out of stock. The average listing ranks #4,550 within Toys & Game Room. It carries 281 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

39%

Prime listings

90%

Out of stock, average day

9.4%

Average rank

#4,550in Toys & Game Room

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

281per listing

Listings tracked

31

18 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

18

Successful launches

16Amazon's first-year sales bar

Average brand age

39 months