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43

Jmu Shirt

Skip it

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 5Growth 83Conversion 23Competition 67Returns 25Price range 95Avg price 95Brand share 3Review moat 45Quality gap 33

Avg price

Incredible$28.12

avg listing price — sweet spot $15–$100

Price range

Incredible$18.37–$49.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+80.7%

90-day search growth — must beat 0% to launch

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay1,996.61

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Bad5.1%

return rate — above 5% kills the launch gate

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 41K searches

Brand share

Bad99%

top-5 brand share — brand-locked demand

Is jmu shirt profitable on Amazon?

According to Flapen's Amazon United States niche tracking, jmu shirt is a $22K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in May–Sep–Oct–Dec. Verdict: Skip it — 43/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

jmu shirt market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$21K–$28K
units × avg price
Conversion rate
1.9%
Avg BSR
#18,795
Page quality
0%
Prime
97%
Sponsored
87%
Out of stock
7.0%
Avg brand age
45 months
Avg seller age
203 days

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 falling

Sellers

6

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

0%

  • James Madison University32%
  • Barnesmith30%
  • Elite Authentics21%
  • LOGOVISION13%
  • Campus Lab3%
  • J2 Sport1%

jmu shirt demand & seasonality

Weekly Amazon search volume, last 102 weeks — +80.7% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: May, Sep, Oct, Dec · busiest ÷ quietest = 4.3×

Top jmu shirt search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • jmu shirt17K/yr
  • jmu tshirt6K/yr
  • jmu sweatshirt12K/yr
  • jmu hoodie6K/yr
All search terms

Top jmu shirt products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$2K15%$3K20%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about jmu shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall46%

“Nice quality shirt, nice look, distressed”

Gifting Purpose25%

“A gift for a friend”

Material Quality13%

“Good quality shirt with a vintage feel material”

Shape/Style8%

“nice look”

Value For Money8%

“Good price compared to fan like sites or the book store”

Top return reasons

Size-Overall63%
Material Quality7%
Quality-Overall4%
Advertised Vs Actual Product4%
Length4%
Print Quality3%
Color3%
Chest Fit2%
Wrinkles1%
Value For Money1%

Common jmu shirt questions

Is jmu shirt profitable to sell on Amazon United States?
The niche generates $22K/yr across 31 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +80.7%. Flapen's verdict: Skip it (43/100).
How competitive is the jmu shirt niche?
6 brands and 6 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 99% of demand.
When does demand for jmu shirt peak?
Demand peaks in May–Sep–Oct–Dec; the busiest month runs 4.3× the quietest.
What does it cost to enter the jmu shirt niche?
Listings span $18.37–$49.86; the average listing price is $28.12 (sweet spot $15–$100). The average incumbent carries 1,997 reviews — the moat a new listing must climb.