Iron Sights

Shoppers searched for this 692K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $474K a year.

Searches, last 12 months

692K

Growth, 90 days vs prior 90

-22.0%

Conversion, latest week

1.9%

Market size, estimated

$474Ka year

Peak month

January1.5× the quietest month

Top search term

iron sights124K searches a year

Listings sell for $36.41 on average, from $14.44 to $87.11. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $36.41 that is $18K to $27K a year per listing.

Average price

$36.41inside the $15 to $100 sweet spot

Price range

$14.44–$87.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$18K–$27K

Returns

2.5%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #787 within Airsoft. It carries 1,826 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#787in Airsoft

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,826per listing

Listings tracked

25

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

74 months