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Intertube

Maybe

Search demand grew +252.6% this quarter. But the average product has 4,479 reviews to catch up to, so Intertube is a Maybe.

Flapen Score
53
53 / 100
Top 28% of 8,101 Sports & Outdoors niches · +6 vs the category median of 47
Market size
$356K/yr179K searches / yr
90-day growth
+252.6%search demand this quarter
Competition
58%top-5 click share · 11 brands · 54 sellers

Flapen Score

Intertube against its category

The dotted line is the Sports & Outdoors average. Past it, Intertube is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Intertube market on Amazon at a glance

Shoppers on Amazon United States searched for Intertube 179K times last year and spent an estimated $356K. The top 5 brands take 86% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +252.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $356K a year.

Searches, last 12 months
179K
Growth, 90 days vs prior 90
+252.6%
Conversion, latest week
2.8%
Market size, estimated
$356Ka year
Top search term
float tube58K searches a year

02 · Price

A sale here is worth $70.02.

Listings sell for $70.02 on average, from $12.66 to $246.92. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $70.02 that is $7K to $18K a year per listing.

Average price
$70.02inside the $15 to $100 sweet spot
Price range
$12.66–$246.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$7K–$18K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Winter Sports. It carries 4,479 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
86%
Out of stock, average day
0.0%
Average rank
#60in Winter Sports
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
4,479per listing
Listings tracked
21

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Intertube products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.

$0$36K$71K$107K$143K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

54

Est. top-5 brand share

86%

Top 20: 100%

Est. top-5 click share

58%

Top 20: 99%

Open market

10%

  • Intex40%
  • GoSports26%
  • Jasonwell10%
  • AIRHEAD5%
  • Sloosh5%
  • JOYIN4%
  • Open — no brand owns it (5 brands, 10%)

Demand

Intertube search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '26Prime Day '26OctNovDecJanFebMarAprMayJunJul

Peak months: May, Jun, Jul · busiest ÷ quietest = 20.1× · 10 of 12 months tracked

Search terms

Top Intertube search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • float tube58K/yr
  • float tubes17K/yr
  • float tubes for adults9K/yr
  • intertube13K/yr
  • inner tube float9K/yr
  • lake tubes for floating6K/yr
  • round float6K/yr
  • inflatable inner tube7K/yr
  • floating rings for pool5K/yr
  • circle float4K/yr

Reviews and returns

What reviews say buyers love and hate about Intertube

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Durability”
13%of negative reviews mention “Quality-Overall”
4.2%of orders come back
“quality control issues”
A buyer, on “Quality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Intertube questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data