Intertube
MaybeSearch demand grew +252.6% this quarter. But the average product has 4,479 reviews to catch up to, so Intertube is a Maybe.
- Flapen Score
- 53 / 100Top 28% of 8,101 Sports & Outdoors niches · +6 vs the category median of 4753
- Market size
- $356K/yr179K searches / yr
- 90-day growth
- +252.6%search demand this quarter
- Competition
- 58%top-5 click share · 11 brands · 54 sellers
Flapen Score
Intertube against its category
The dotted line is the Sports & Outdoors average. Past it, Intertube is stronger. Inside it, weaker.
Market
The Intertube market on Amazon at a glance
Shoppers on Amazon United States searched for Intertube 179K times last year and spent an estimated $356K. The top 5 brands take 86% of clicks. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 179K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +252.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $356K a year.
- Searches, last 12 months
- 179K
- Growth, 90 days vs prior 90
- +252.6%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $356Ka year
- Top search term
- float tube58K searches a year
02 · Price
A sale here is worth $70.02.
Listings sell for $70.02 on average, from $12.66 to $246.92. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $70.02 that is $7K to $18K a year per listing.
- Average price
- $70.02inside the $15 to $100 sweet spot
- Price range
- $12.66–$246.92
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $7K–$18K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Winter Sports. It carries 4,479 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #60in Winter Sports
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 4,479per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Intertube products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
54
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
58%
Top 20: 99%
Open market
10%
- Brand 140%
- Brand 226%
- Brand 310%
- Brand 45%
- Brand 55%
- Brand 64%
- Open — no brand owns it (5 brands, 10%)
Demand
Intertube search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 20.1× · 10 of 12 months tracked
Search terms
Top Intertube search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- float tube58K/yr
- float tubes17K/yr
- float tubes for adults9K/yr
- intertube13K/yr
- inner tube float9K/yr
- lake tubes for floating6K/yr
- round float6K/yr
- inflatable inner tube7K/yr
- floating rings for pool5K/yr
- circle float4K/yr
Reviews and returns
What reviews say buyers love and hate about Intertube
We read the reviews and the return reasons for every product selling here.
“quality control issues”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Intertube questions
Answered from the same tracked data.