Insulated Bowl with Lid
FailBuyers convert on only 1.2% of searches, so Insulated Bowl with Lid is a Fail.
- Flapen Score
- 42 / 100Ranks 5,499 of 8,101 Sports & Outdoors niches · −5 vs the category median of 4742
- Market size
- $73K/yr145K searches / yr
- 90-day growth
- +15.7%search demand this quarter
- Competition
- 51%top-5 click share · 13 brands · 21 sellers
Flapen Score
Insulated Bowl with Lid against its category
The dotted line is the Sports & Outdoors average. Past it, Insulated Bowl with Lid is stronger. Inside it, weaker.
Market
The Insulated Bowl with Lid market on Amazon at a glance
Shoppers on Amazon United States searched for Insulated Bowl with Lid 145K times last year and spent an estimated $73K. The top 5 brands take 88% of clicks. Demand peaks in Sep–Oct–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.
- Searches, last 12 months
- 145K
- Growth, 90 days vs prior 90
- +15.7%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $73Ka year
- Peak month
- September3.9× the quietest month
- Top search term
- yeti bowls with lids47K searches a year
02 · Price
A sale here is worth $41.73.
Listings sell for $41.73 on average, from $17.41 to $149.49. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $41.73 that is $0 to $4K a year per listing.
- Average price
- $41.73inside the $15 to $100 sweet spot
- Price range
- $17.41–$149.49
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #74 within Camp Kitchen. It carries 919 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 7.5%
- Average rank
- #74in Camp Kitchen
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 919per listing
- Listings tracked
- 30
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Insulated Bowl with Lid products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
21
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
51%
Top 20: 88%
Open market
10%
- Brand 173%
- Brand 28%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (7 brands, 10%)
Demand
Insulated Bowl with Lid search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Dec · busiest ÷ quietest = 3.9×
Search terms
Top Insulated Bowl with Lid search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yeti bowls with lids47K/yr
- insulated bowls18K/yr
- insulated serving bowl9K/yr
- yeti rambler bowl18K/yr
- insulated serving bowl with lid12K/yr
- insulated ice cream bowl8K/yr
- yeti insulated bowl9K/yr
- yeti bowl with lid6K/yr
- insulated bowls with lids6K/yr
- yeti food bowl4K/yr
Reviews and returns
What reviews say buyers love and hate about Insulated Bowl with Lid
We read the reviews and the return reasons for every product selling here.
“have it hot”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Insulated Bowl with Lid questions
Answered from the same tracked data.









