Igloo Lunch Box for Men

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months

232K

Growth, 90 days vs prior 90

+32.8%

Conversion, latest week

1.7%

Market size, estimated

$137Ka year

Peak month

August16.8× the quietest month

Top search term

coleman lunch box55K searches a year

Listings sell for $34.92 on average, from $8.48 to $69.53. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $34.92 that is $0 to $3K a year per listing.

Average price

$34.92inside the $15 to $100 sweet spot

Price range

$8.48–$69.53

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.2%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #122 within Camp Kitchen. It carries 8,232 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

98%

Out of stock, average day

6.8%

Average rank

#122in Camp Kitchen

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

8,232per listing

Listings tracked

45

7 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

7Amazon's first-year sales bar

Average brand age

40 months