Igloo Cooler Drain Plug Replacement

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved +157.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

+157.3%

Conversion, latest week

13.7%

Market size, estimated

$106Ka year

Peak month

July5.5× the quietest month

Top search term

igloo cooler drain plug replacement19K searches a year

Listings sell for $9.34 on average, from $6.41 to $17.47. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $9.34 that is $5K to $7K a year per listing.

Average price

$9.34under the $15 to $100 sweet spot

Price range

$6.41–$17.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$5K–$7K

Returns

1.6%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #242 within Camp Kitchen. It carries 563 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#242in Camp Kitchen

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

563per listing

Listings tracked

21

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months