Ice Fishing Rod Holder
Skip itSoft demand (-92.2% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible89.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.5%return rate — above 5% kills the launch gate
Avg price
Great$18.62avg listing price — sweet spot $15–$100
Price range
Great$7.17–$38.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad91%top-5 brand share — brand-locked demand
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$21K$21K/yr · 81K searches
Growth
Bad-92.2%90-day search growth — must beat 0% to launch
Is ice fishing rod holder profitable on Amazon?
According to Flapen's Amazon United States niche tracking, ice fishing rod holder is a $21K/yr Amazon United States market (81K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 37/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
ice fishing rod holder market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $37K–$47K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #818
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 63%
- Out of stock
- 13.6%
- Avg brand age
- 45 months
- Avg seller age
- 204 days
Competition: brands, sellers & click share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
11
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
5%
- Voccos57%
- Soulchen10%
- Catch Cover9%
- Marinebaby9%
- QualyQualy5%
- Eagle Claw5%
- Open — no brand owns it (1 brand, 5%)
ice fishing rod holder demand & seasonality
Weekly Amazon search volume, last 104 weeks — -92.2% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 57.3×
Top ice fishing rod holder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- ice fishing rod holder48K/yr
- ice fishing pole holder12K/yr
- ice rod holder13K/yr
- ice fishing rod holders8K/yr
Top ice fishing rod holder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
2Pcs Plastic Ice Fishing Sled Rod Holder Ice House Sled Rod Holder Hands-Free Ice Fishing Pole Holders Rack Sturdy for Ice Sled Men Birthday Gift Black
Voccos$11.544.4★33 rev
1Pcs Plastic Ice Fishing Sled Rod Holder Ice House Sled Rod Holder Hands-Free Ice Fishing Pole Holders Rack Sturdy for Ice Sled Men Birthday Gift Black
Voccos$7.914.4★33 rev
Soulchen Fishing Rod Holder Wall Mount for Garage Metal Fishing Pole Holder Rack Holds 5 Rods with Reel Slots Heavy Duty Iron Rod Storage Organizer for Wall Ceiling Indoor Outdoor 15.7 x 2(Black)
Soulchen$23.023.8★6 rev
Catch Cover Ice Rod Rack
Catch Cover$32.874.2★85 rev
Marinebaby Fishing Rod Holder Aluminum 3/4 Link Tube 4 Rod Rack Flush Mount Suit for Boats & Yacht Blue
Marinebaby$38.384.7★471 rev
Newest
by launch date
QualyQualy Ice Fishing Rod Holder Adjustable Fishing Rod Stand for Ground Ice Pole Holder Rod Rack with Fishing Bells and Anchor (Rod Holder 1 Pack)
QualyQualy$19.3110 rev
2Pcs Plastic Ice Fishing Sled Rod Holder Ice House Sled Rod Holder Hands-Free Ice Fishing Pole Holders Rack Sturdy for Ice Sled Men Birthday Gift Black
Voccos$11.5433 rev
1Pcs Plastic Ice Fishing Sled Rod Holder Ice House Sled Rod Holder Hands-Free Ice Fishing Pole Holders Rack Sturdy for Ice Sled Men Birthday Gift Black
Voccos$7.9133 rev
Soulchen Fishing Rod Holder Wall Mount for Garage Metal Fishing Pole Holder Rack Holds 5 Rods with Reel Slots Heavy Duty Iron Rod Storage Organizer for Wall Ceiling Indoor Outdoor 15.7 x 2(Black)
Soulchen$23.026 rev
LAKCO Screw Mount Fishing Rod Holder Durable ABS Plastic with Elastic Securing Strap for Boat Ice House or Garage (Green 1)
Lakco$8.7713 rev
Trending
90-day click momentumMarinebaby Fishing Rod Holder Aluminum 3/4 Link Tube 4 Rod Rack Flush Mount Suit for Boats & Yacht Blue
Marinebaby$38.384.7★
1Pcs Plastic Ice Fishing Sled Rod Holder Ice House Sled Rod Holder Hands-Free Ice Fishing Pole Holders Rack Sturdy for Ice Sled Men Birthday Gift Black
Voccos$7.914.4★
2Pcs Plastic Ice Fishing Sled Rod Holder Ice House Sled Rod Holder Hands-Free Ice Fishing Pole Holders Rack Sturdy for Ice Sled Men Birthday Gift Black
Voccos$11.544.4★
Soulchen Fishing Rod Holder Wall Mount for Garage Metal Fishing Pole Holder Rack Holds 5 Rods with Reel Slots Heavy Duty Iron Rod Storage Organizer for Wall Ceiling Indoor Outdoor 15.7 x 2(Black)
Soulchen$23.023.8★
Catch Cover Ice Rod Rack
Catch Cover$32.874.2★
What reviews say buyers love and hate about ice fishing rod holder
What buyers praise and complain about, mined from review topics.What buyers love
“Advertised Accurately”
“Fits great”
“Works great on the otter sport sled”
“looks great on the wall”
“They are well built for the price”
“Good product, keep your rods dry and off the ice”
“Simple and effective”
“Good Little Rod Holder”
What buyers complain about
“Doesnt fit anywhere on my ice shanty”
“has no strength”
“Feels a little cheap”
“Waste of money”
“I do not recommend trying to install them in cold weather as they get quite brittle”
“1 of them broke coming out of the box before setup”
“Very cheap product”
Top return reasons
Common ice fishing rod holder questions
- Is ice fishing rod holder profitable to sell on Amazon United States?
- The niche generates $21K/yr across 8 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -92.2%. Flapen's verdict: Skip it (37/100).
- How competitive is the ice fishing rod holder niche?
- 7 brands and 11 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in ice fishing rod holder?
- Top complaints mined from reviews: Size-Overall, Strength, Material Quality. The return rate is 1.5%.
- When does demand for ice fishing rod holder peak?
- Demand peaks in Jan–Feb–Dec; the busiest month runs 57.3× the quietest.
- What does it cost to enter the ice fishing rod holder niche?
- Listings span $7.17–$38.38; the average listing price is $18.62 (sweet spot $15–$100). The average incumbent carries 90 reviews — the moat a new listing must climb.