Ice Fishing

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -91.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

-91.8%

Conversion, latest week

0.4%

Market size, estimated

$149Ka year

Peak month

December83.1× the quietest month

Top search term

ice fishing584K searches a year

Listings sell for $24.14 on average, from $3.90 to $141.73. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $24.14 that is $2K to $6K a year per listing.

Average price

$24.14inside the $15 to $100 sweet spot

Price range

$3.90–$141.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

3.3%of orders · Amazon United States median 2.1%

59% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 16.5% of listings are out of stock. The average listing ranks #470 within Lures, Baits & Attractants. It carries 997 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

59%

Prime listings

96%

Out of stock, average day

16.5%

Average rank

#470in Lures, Baits & Attractants

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

997per listing

Listings tracked

46

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

49 months