Ice Axe
FailBuyers convert on only 0.8% of searches, so Ice Axe is a Fail.
- Flapen Score
- 39 / 100Ranks 6,237 of 8,101 Sports & Outdoors niches · −8 vs the category median of 4739
- Market size
- $122K/yr138K searches / yr
- 90-day growth
- -22.3%search demand this quarter
- Competition
- 48%top-5 click share · 10 brands · 48 sellers
Flapen Score
Ice Axe against its category
The dotted line is the Sports & Outdoors average. Past it, Ice Axe is stronger. Inside it, weaker.
Market
The Ice Axe market on Amazon at a glance
Shoppers on Amazon United States searched for Ice Axe 138K times last year and spent an estimated $122K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.
- Searches, last 12 months
- 138K
- Growth, 90 days vs prior 90
- -22.3%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $122Ka year
- Peak month
- February2.7× the quietest month
- Top search term
- ice axe76K searches a year
02 · Price
A sale here is worth $110.65.
Listings sell for $110.65 on average, from $16.60 to $300.81. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $110.65 that is $0 to $11K a year per listing.
- Average price
- $110.65above the $15 to $100 sweet spot
- Price range
- $16.60–$300.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 5.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
29% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 18.4% of listings are out of stock. The average listing ranks #93 within Climbing. It carries 237 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 29%
- Prime listings
- 71%
- Out of stock, average day
- 18.4%
- Average rank
- #93in Climbing
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 237per listing
- Listings tracked
- 31
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 60 months
Products
Top Ice Axe products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TRANGO Altum Ice Ax - Lightweight Aluminum Mountaineering Axe Steel Pick Plantable Shaft Alpine Climbing Green 55 cm
- Price
- $83.60
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 4y ago

TRANGO Altum Ice Ax - Lightweight Aluminum Mountaineering Axe Steel Pick Plantable Shaft Alpine Climbing Blue 65 cm
- Price
- $83.76
- Rating
- 4.7/5
- Reviews
- 11
- Age
- 4y ago

FUSIONKEI Pick Axe 8 in 1 Folding Pickaxe Mattock with Multi-purpose Garden Hoe and Survival Knife Stainless Steel Pick Axes for Digging Ice Chipping and Weeding
- Price
- $28.15
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 1y ago

Bobillow Outdoor Camping Ice Axe Walking Pick for Camping Aluminum Alloy Mountaineering Axe Glacier Climbing Tool Lightweight Design 70 Cm (Blue)
- Price
- $81.81
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 1y ago

PETZL Glacier Linkin Ice Axe - 75 cm (Includes Leash)
- Price
- $129.84
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 1y ago
Trending
estimated 90-day click momentum
BLACK DIAMOND Distance Spike Traction Device Winter Hiking Grip L
- Price
- $84.64
- Rating
- 4.7/5
- Reviews
- 47
- Age
- 6y ago

BLACK DIAMOND Camalot C4 Trad Rock Climbing Cam Easy-Placement 3
- Price
- $102.96
- Rating
- 4.8/5
- Reviews
- 230
- Age
- 7y ago

Haipeiyl Double Headed Pick Axe Multi-Purpose Folding Pickaxe Mattock with Garden Hoe and Survival Knife for Camping Digging Ice Chipping and Weeding
- Price
- $25.12
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 5mo ago

PETZL Glacier Linkin Ice Axe - 60 cm (Includes Leash)
- Price
- $133.34
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 1y ago

PETZL Glacier Linkin Ice Axe - 75 cm (Includes Leash)
- Price
- $129.84
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 1y ago
Newest
by launch date
Haipeiyl Double Headed Pick Axe Multi-Purpose Folding Pickaxe Mattock with Garden Hoe and Survival Knife for Camping Digging Ice Chipping and Weeding
- Price
- $25.12
- Rating
- 3.6/5
- Reviews
- 5
- Age
- 5mo ago

FUSIONKEI Pick Axe 8 in 1 Folding Pickaxe Mattock with Multi-purpose Garden Hoe and Survival Knife Stainless Steel Pick Axes for Digging Ice Chipping and Weeding
- Price
- $28.15
- Rating
- 4.4/5
- Reviews
- 37
- Age
- 1y ago

C.A.M.P. - Corsa Alpine - 55 cm
- Price
- $106.04
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

PETZL Glacier Linkin Ice Axe - 75 cm (Includes Leash)
- Price
- $129.84
- Rating
- 3.9/5
- Reviews
- 7
- Age
- 1y ago

PETZL Glacier Ice Axe - 75 cm (Light Blue)
- Price
- $122.43
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
48
Est. top-5 brand share
88%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 88%
Open market
5%
- TRANGO32%
- PETZL27%
- Bobillow13%
- C.A.M.P.8%
- FUSIONKEI8%
- BLACK DIAMOND6%
- Open — no brand owns it (4 brands, 5%)
Demand
Ice Axe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Ice Axe search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- ice axe76K/yr
- ice axe mountaineering17K/yr
- piolet9K/yr
- ice climbing axe6K/yr
- climbing axe5K/yr
- mountaineering & ice climbing ice axes5K/yr
- black diamond ice axe4K/yr
- petzl ice axe3K/yr
- ice ax4K/yr
- ice axe for hiking4K/yr
Reviews and returns
What reviews say buyers love and hate about Ice Axe
We read the reviews and the return reasons for every product selling here.
“Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ice Axe questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









