Hyperlite Life Jacket Kids
FailThe top 5 brands take 98% of clicks, so Hyperlite Life Jacket Kids is a Fail.
- Flapen Score
- 49 / 100Top 43% of 8,101 Sports & Outdoors niches · +2 vs the category median of 4749
- Market size
- $71K/yr129K searches / yr
- 90-day growth
- +314.9%search demand this quarter
- Competition
- 29%top-5 click share · 8 brands · 35 sellers
Flapen Score
Hyperlite Life Jacket Kids against its category
The dotted line is the Sports & Outdoors average. Past it, Hyperlite Life Jacket Kids is stronger. Inside it, weaker.
Market
The Hyperlite Life Jacket Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Hyperlite Life Jacket Kids 129K times last year and spent an estimated $71K. The top 5 brands take 98% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +314.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.
- Searches, last 12 months
- 129K
- Growth, 90 days vs prior 90
- +314.9%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $71Ka year
- Peak month
- July16.7× the quietest month
- Top search term
- hyperlite life jacket70K searches a year
02 · Price
A sale here is worth $67.56.
Listings sell for $67.56 on average, from $25.27 to $155.30. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $67.56 that is $0 to $7K a year per listing.
- Average price
- $67.56inside the $15 to $100 sweet spot
- Price range
- $25.27–$155.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #227 within Safety & Flotation Devices. It carries 559 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 69%
- Out of stock, average day
- 0.4%
- Average rank
- #227in Safety & Flotation Devices
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 559per listing
- Listings tracked
- 55
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Hyperlite Life Jacket Kids products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Airhead Child Type III Life Jacket | US Coast Guard Approved | Closed Sided Quick-Dry | Secure Buckles & Zipper | Wicked Kwik-Dry NeoLite Flex | Hot Pink
- Price
- $45.27
- Rating
- 4.7/5
- Reviews
- 2,835
- Age
- 9y ago

HyperLite Womens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - Medium
- Price
- $73.47
- Rating
- 4.7/5
- Reviews
- 204
- Age
- 3y ago

HyperLite Mens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - Medium
- Price
- $77.04
- Rating
- 4.8/5
- Reviews
- 188
- Age
- 3y ago

Hyperlite Indy CGA Kids Wakeboard Vest Black/Orange L > 29040 kg(>64-88lbs) Approximate size
- Price
- $67.39
- Rating
- 4.9/5
- Reviews
- 32
- Age
- 3y ago

HyperLite Mens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity - X-Large
- Price
- $80.84
- Rating
- 4.8/5
- Reviews
- 188
- Age
- 3y ago
Trending
estimated 90-day click momentum
Airhead Childrens Swoosh Kwik-Dry Neolite Life Jacket US Coast Guard Approved Children 30-50lbs
- Price
- $54.54
- Rating
- 4.6/5
- Reviews
- 1,050
- Age
- 9y ago

HyperLite Mens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - Large
- Price
- $76.76
- Rating
- 4.8/5
- Reviews
- 188
- Age
- 3y ago

HyperLite Womens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - X-Large 2022
- Price
- $61.49
- Rating
- 4.7/5
- Reviews
- 204
- Age
- 2y ago

Airhead GNAR Child and Infant Kwik-Dry Neolite Flex Life Jacket US Coast Guard Approved Multicolour
- Price
- $47.02
- Rating
- 4.8/5
- Reviews
- 1,837
- Age
- 10y ago

HyperLite Elite Child Life Jacket US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming Girls 30-50lbs
- Price
- $53.04
- Rating
- 4.7/5
- Reviews
- 444
- Age
- 3y ago
Newest
by launch date
Hyperlite Prime Mens Life Vest US Coast Guard & Transport Canada Approved Large
- Price
- $91.16
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago

Airhead Santa Cruz Life Vest Child Size Navy L70 Fits Less Than 33-55 lbs.
- Price
- $56.13
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 2y ago

HyperLite Womens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - X-Large 2022
- Price
- $61.49
- Rating
- 4.7/5
- Reviews
- 204
- Age
- 2y ago

HyperLite Mens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - XX-Large 2022
- Price
- $64.85
- Rating
- 4.8/5
- Reviews
- 188
- Age
- 2y ago

HyperLite Womens Elite Life Jacket - US Coast Guard Approved Level 70 Buoyancy Aid Great for Any Water Sports Activity Including Boating Paddle & Swimming - Medium 2022
- Price
- $60.40
- Rating
- 4.7/5
- Reviews
- 204
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
8 rising
Sellers
35
Est. top-5 brand share
98%
Top 20: 100%
Est. top-5 click share
29%
Top 20: 70%
Open market
1%
- Hyperlite77%
- AIRHEAD17%
- Aqua LEISURE2%
- O'Brien1%
- Roxy1%
- Zeraty1%
- Open — no brand owns it (2 brands, 1%)
Demand
Hyperlite Life Jacket Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 16.7×
Search terms
Top Hyperlite Life Jacket Kids search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hyperlite life jacket70K/yr
- hyperlite life jacket kids38K/yr
- hyperlite kids life jacket5K/yr
- hyper lite life jacket kids4K/yr
- hyper lite life jacket4K/yr
- hyperlite life vest3K/yr
- hyperlite life jackets3K/yr
- hyperlite life jacket child3K/yr
Reviews and returns
What reviews say buyers love and hate about Hyperlite Life Jacket Kids
We read the reviews and the return reasons for every product selling here.
“Inaccurate description and sizing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hyperlite Life Jacket Kids questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









