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Hydrow Rowing Machine

Fail

The top 5 brands take 100% of clicks, so Hydrow Rowing Machine is a Fail.

Flapen Score
30
30 / 100
Ranks 7,634 of 8,101 Sports & Outdoors niches · −17 vs the category median of 47
Market size
$71K/yr24K searches / yr
90-day growth
+5.9%search demand this quarter
Competition
80%top-5 click share · 5 brands · 11 sellers

Flapen Score

Hydrow Rowing Machine against its category

The dotted line is the Sports & Outdoors average. Past it, Hydrow Rowing Machine is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hydrow Rowing Machine market on Amazon at a glance

Shoppers on Amazon United States searched for Hydrow Rowing Machine 24K times last year and spent an estimated $71K. All 5 brands take every click. Demand peaks in Jul–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+5.9%
Conversion, latest week
0.5%
Market size, estimated
$71Ka year
Peak month
December3.0× the quietest month
Top search term
hydrow rowing machine12K searches a year

02 · Price

A sale here is worth $550.80.

Listings sell for $550.80 on average, from $23.05 to $1772.71. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $550.80 that is $0 to $55K a year per listing.

Average price
$550.80above the $15 to $100 sweet spot
Price range
$23.05–$1772.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$55K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #70 within Cardio Training. It carries 731 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
73%
Out of stock, average day
0.0%
Average rank
#70in Cardio Training
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
731per listing
Listings tracked
11

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Hydrow Rowing Machine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 157%
  • Brand 228%
  • Brand 37%
  • Brand 46%
  • Brand 52%

Demand

Hydrow Rowing Machine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Hydrow Rowing Machine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hydrow rowing machine12K/yr
  • hydrow7K/yr
  • hydro rowing machine4K/yr
  • hydro rower machine for home489/yr

Reviews and returns

What reviews say buyers love and hate about Hydrow Rowing Machine

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Value For Money”
10%of negative reviews mention “Size-Overall”
1.9%of orders come back
“Didnt fit”
A buyer, on “Size-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hydrow Rowing Machine questions

Answered from the same tracked data.