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Hydro Turf

Fail

Buyers convert on only 0.5% of searches, so Hydro Turf is a Fail.

Flapen Score
47
47 / 100
Ranks 4,037 of 8,101 Sports & Outdoors niches · on the category median
Market size
$71K/yr184K searches / yr
90-day growth
+19.6%search demand this quarter
Competition
25%top-5 click share · 9 brands · 13 sellers

Flapen Score

Hydro Turf against its category

The dotted line is the Sports & Outdoors average. Past it, Hydro Turf is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hydro Turf market on Amazon at a glance

Shoppers on Amazon United States searched for Hydro Turf 184K times last year and spent an estimated $71K. The top 5 brands take 91% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
184K
Growth, 90 days vs prior 90
+19.6%
Conversion, latest week
0.5%
Market size, estimated
$71Ka year
Peak month
June3.1× the quietest month
Top search term
hydro turf66K searches a year

02 · Price

A sale here is worth $71.88.

Listings sell for $71.88 on average, from $20.34 to $189.87. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $71.88 that is $0 to $7K a year per listing.

Average price
$71.88inside the $15 to $100 sweet spot
Price range
$20.34–$189.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
3.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #317 within Hardware. It carries 391 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
77%
Out of stock, average day
2.8%
Average rank
#317in Hardware
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
391per listing
Listings tracked
57

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Hydro Turf products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

Brands

9 falling

Sellers

13

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

25%

Top 20: 70%

Open market

6%

  • Brand 131%
  • Brand 226%
  • Brand 323%
  • Brand 47%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (3 brands, 6%)

Demand

Hydro Turf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.1×

Search terms

Top Hydro Turf search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hydro turf66K/yr
  • hydro turf boat flooring33K/yr
  • hydroturf26K/yr
  • hydroturf boat flooring17K/yr
  • boat turf9K/yr
  • hydro turf for boats11K/yr
  • camo boat flooring9K/yr
  • hydro-turf8K/yr
  • hydro turf sheets4K/yr
  • hydro turf sheet2K/yr

Reviews and returns

What reviews say buyers love and hate about Hydro Turf

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Quality-Overall”
35%of negative reviews mention “Adhesion/Stickiness”
3.5%of orders come back
“Adhesive not great”
A buyer, on “Adhesion/Stickiness”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hydro Turf questions

Answered from the same tracked data.