Hot Yoga Mat

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

+3.7%

Conversion, latest week

3.1%

Market size, estimated

$67Ka year

Peak month

December5.6× the quietest month

Top search term

purple yoga mat39K searches a year

Listings sell for $29.96 on average, from $16.41 to $95.62. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $29.96 that is $3K to $7K a year per listing.

Average price

$29.96inside the $15 to $100 sweet spot

Price range

$16.41–$95.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

3.4%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #60 within Yoga. It carries 17,952 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

90%

Out of stock, average day

1.1%

Average rank

#60in Yoga

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

17,952per listing

Listings tracked

20

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

50 months