Hockey Targets
FailDemand is soft, at -31.8% this quarter, so Hockey Targets is a Fail.
- Flapen Score
- 40 / 100Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 4740
- Market size
- $49K/yr46K searches / yr
- 90-day growth
- -31.8%search demand this quarter
- Competition
- 65%top-5 click share · 8 brands · 14 sellers
Flapen Score
Hockey Targets against its category
The dotted line is the Sports & Outdoors average. Past it, Hockey Targets is stronger. Inside it, weaker.
Market
The Hockey Targets market on Amazon at a glance
Shoppers on Amazon United States searched for Hockey Targets 46K times last year and spent an estimated $49K. The top 5 brands take 95% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 3.2% of those searches ended in a purchase.
Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $49K a year.
- Searches, last 12 months
- 46K
- Growth, 90 days vs prior 90
- -31.8%
- Conversion, latest week
- 3.2%
- Market size, estimated
- $49Ka year
- Peak month
- December5.5× the quietest month
- Top search term
- hockey targets14K searches a year
02 · Price
A sale here is worth $33.62.
Listings sell for $33.62 on average, from $15.24 to $98.96. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $33.62 that is $0 to $3K a year per listing.
- Average price
- $33.62inside the $15 to $100 sweet spot
- Price range
- $15.24–$98.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #19 within Ice Hockey. It carries 531 reviews at 4.03 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 12.0%
- Average rank
- #19in Ice Hockey
- Average rating
- 4.03 starsAmazon United States average 4.42 stars
- Average reviews
- 531per listing
- Listings tracked
- 17
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Hockey Targets products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Franklin Sports Hockey Shooting Targets - NHL - 4 Knock Out Targets with Goal Attachments
- Price
- $27.34
- Rating
- 4.1/5
- Reviews
- 574
- Age
- 10y ago

Franklin Sports NHL Hockey Shooting Target - 54 x 44
- Price
- $18.72
- Rating
- 4.1/5
- Reviews
- 2,462
- Age
- 16y ago

Franklin Sports NHL SX Pro 72-Inch Championship Shooting Target 72-by-48-Inch
- Price
- $38.10
- Rating
- 4.1/5
- Reviews
- 2,462
- Age
- 19y ago

EALER Hockey Shooting Targets Shooting Training Aid Six Targets per Set Easy to Hang and Quite Teens Adult Players 6 Hockey Targets & 2 Straps
- Price
- $39.40
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 4y ago

EALER HTST50 72 x 48 Hockey Goalie Shooting Target - Hockey Goal Practice Targets with 11 Target Holes - Premium Tear-Proof Heavy-Duty Fabric
- Price
- $98.96
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 2y ago
Trending
estimated 90-day click momentum
Hockey Shooting Targets Silicone Goal Target Discs for Hockey & Lacrosse Training Improve Accuracy Reusable High-Visibility Durable Shooting Aid for Players & Backyard Practice
- Price
- $15.24
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

EALER Hockey Shooting Targets Shooting Training Aid Six Targets per Set Easy to Hang and Quite Teens Adult Players 6 Hockey Targets & 2 Straps
- Price
- $39.40
- Rating
- 4.6/5
- Reviews
- 18
- Age
- 4y ago

EALER Hockey Shooting Targets Shooting Training Aid Three Targets per Set Easy to Hang and Quite Teens Adult Players 3 Hockey Targets & 1 Straps
- Price
- $24.59
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4y ago

EALER HTST50 72 x 48 Hockey Goalie Shooting Target - Hockey Goal Practice Targets with 11 Target Holes - Premium Tear-Proof Heavy-Duty Fabric
- Price
- $98.96
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 2y ago

Franklin Sports NHL Hockey Goalie Shooting Target - Shooter Tutor Street Hockey Goal Practice Target - Shooting Practice + Training Equipment - Junior Size - 54 x 44
- Price
- $29.71
- Rating
- 4.1/5
- Reviews
- 2,462
- Age
- 1y ago
Newest
by launch date
Hockey Shooting Targets Silicone Goal Target Discs for Hockey & Lacrosse Training Improve Accuracy Reusable High-Visibility Durable Shooting Aid for Players & Backyard Practice
- Price
- $15.24
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

4P Magnetic Hockey Shooting Targets Luxiv Silicone Shooting Goal Discs for Training Magnet Lacrosse Goal Targets for Soccer Baseball Practice
- Price
- $19.81
- Rating
- 3.1/5
- Reviews
- 7
- Age
- 6mo ago

Hikeen Heavy Duty Magnetic Hockey Shooting Targets-7.9 Accuracy Trainers Hockey Targets with Hanging Rope for Hockey & Lacrosse Nets(4 Packs)
- Price
- $35.76
- Rating
- 2.4/5
- Reviews
- 40
- Age
- 9mo ago

4+1Pcs Magnetic Hockey Targets-Withstand Powerful Shooting Silicone Goal Target Discs with Bag Ideal Training Equipment for Hockey Lacrosse Nets & Soccer Baseball Practice Accuracy
- Price
- $19.18
- Rating
- 1.5/5
- Reviews
- 2
- Age
- 9mo ago

Hikeen 4 Pcs Professional Hockey Targets-Durable 5mm Thick PVC Goal Targets Can Withstand Powerful ShootingIdeal Training Equipment for Hockey Lacrosse Soccer Accuracy Practice
- Price
- $25.97
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
14
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
65%
Top 20: 100%
Open market
2%
- Franklin Sports52%
- EALER17%
- Hikeen13%
- Top Shelf Targets9%
- Arrowbash4%
- Luxiv2%
- Open — no brand owns it (2 brands, 2%)
Demand
Hockey Targets search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.5×
Search terms
Top Hockey Targets search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hockey targets14K/yr
- hockey net targets10K/yr
- hockey goal targets7K/yr
- hockey shooting targets7K/yr
- hockey targets for net5K/yr
- ice hockey goal targets3K/yr
Reviews and returns
What reviews say buyers love and hate about Hockey Targets
We read the reviews and the return reasons for every product selling here.
“Broke first use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hockey Targets questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









