Hockey Tape

Shoppers searched for this 657K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $987K a year.

Searches, last 12 months

657K

Growth, 90 days vs prior 90

-29.7%

Conversion, latest week

9.9%

Market size, estimated

$987Ka year

Peak month

December2.7× the quietest month

Top search term

hockey tape529K searches a year

Listings sell for $15.17 on average, from $5.04 to $55.94. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 2,500 to 3,000 of them. At $15.17 that is $38K to $46K a year per listing.

Average price

$15.17inside the $15 to $100 sweet spot

Price range

$5.04–$55.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

2,500–3,000

Revenue per listing a year

$38K–$46K

Returns

0.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Ice Hockey. It carries 1,696 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#7in Ice Hockey

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,696per listing

Listings tracked

22

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months