Hockey Gloves
Skip itSoft demand (-39.9% this quarter) — this niche doesn't clear our bar today.
Review moat
Great122.72avg incumbent reviews — the moat a new listing must climb
Avg price
Great$56.53avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Okay$26.12–$182.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$93K$93K/yr · 226K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Returns
Bad10.4%return rate — above 5% kills the launch gate
Growth
Bad-39.9%90-day search growth — must beat 0% to launch
Is hockey gloves profitable on Amazon?
According to Flapen's Amazon United States niche tracking, hockey gloves is a $93K/yr Amazon United States market (226K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 33/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
hockey gloves market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $85K–$113K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #1,907
- Page quality
- 0%
- Prime
- 59%
- Sponsored
- 66%
- Out of stock
- 13.5%
- Avg brand age
- 55 months
- Avg seller age
- 165 days
Competition: brands, sellers & click share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
20
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
42%
Top 20: 91%
Open market
7%
- Franklin Sports38%
- VPRO17%
- Knapper14%
- Mylec12%
- STX8%
- TronX5%
- Open — no brand owns it (5 brands, 7%)
hockey gloves demand & seasonality
Weekly Amazon search volume, last 104 weeks — -39.9% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.4×
Top hockey gloves search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- hockey gloves82K/yr
- hockey gloves adult23K/yr
- ice hockey gloves18K/yr
- youth hockey gloves19K/yr
- hockey gloves youth17K/yr
- street hockey gloves12K/yr
- kids hockey gloves9K/yr
- bauer hockey gloves9K/yr
- ice hockey gloves adult7K/yr
- mens hockey gloves7K/yr
Top hockey gloves products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NHL SX Pro HG 150 Gloves
Franklin Sports$26.124.6★785 rev
Franklin Sports NHL Street Hockey Gloves - Senior Lightweight Outdoor Roller + Street Hockey Gloves - 12 Inch Outdoor - Classic Fit - Senior Size
Franklin Sports$46.514.4★118 rev
Mylec MK1 Player Glove - Youth Black X-Small
Mylec$31.004.6★168 rev
Franklin Sports Ice Hockey Gloves - 10 Youth Gloves - Thumb Lock System - Flexible Full Motion Cuff - Perfect for Kids
Franklin Sports$32.024.7★75 rev
VPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (14)
VPRO$68.564.6★30 rev
Newest
by launch dateVPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (14)
VPRO$68.5630 rev
VPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (13)
VPRO$68.2930 rev
VPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (12)
VPRO$58.6530 rev
VPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (10)
VPRO$57.2730 rev
VPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (11)
VPRO$57.6330 rev
Trending
90-day click momentum
Harrow Double Down Flexible Field Hockey Gloves Lightweight Padded Hockey Gloves High Density Foam Protection Breathable Palm Grip Protective Gloves for Indoor and Outdoor - XS Black
Harrow$53.954.5★
VPRO Ice Hockey Gloves 8 to 15 Adult Youth Street Hockeys Gloves Lightweight Breathable for Hockey Players Kids Junior & Senior (14)
VPRO$68.564.6★
Knapper H-2 Ball Hockey Gloves Pro-Level Fit and Protection for Fast-Paced Play Breathable Lightweight Design with Enhanced Grip Ideal for Training and Competitive Games
Knapper$48.474.7★
Knapper H-2 Ball Hockey Gloves Pro-Level Fit and Protection for Fast-Paced Play Breathable Lightweight Design with Enhanced Grip Ideal for Training and Competitive Games
Knapper$36.834.7★
STX Stallion 75 Lacrosse Gloves Pair Black/Gray Medium
STX$49.084.7★
What reviews say buyers love and hate about hockey gloves
What buyers praise and complain about, mined from review topics.What buyers love
“easier to grab her stick”
“Affordable”
“Great fit”
“they feel well made”
“Not too bulky”
“Great beginner gloves”
“not too thin”
“she states they are more comfortable”
“They are very durable”
“hes comfortable wearing them while learning how to play hockey”
What buyers complain about
“Too expensive an item for the quality of the equipment”
“Nice glove 1st order was too big”
“Used for 2 days and pads and gloves are already ripping”
“Poor description”
“feel that they are a bit overpriced at $68”
“Maybe they shoudn't have used cheap velco on the strap”
“will not stick”
“Some hockey gloves can feel bulky, stiff, or awkward at first,”
Top return reasons
Common hockey gloves questions
- Is hockey gloves profitable to sell on Amazon United States?
- The niche generates $93K/yr across 29 tracked products. 90-day search growth is -39.9%. Flapen's verdict: Skip it (33/100).
- How competitive is the hockey gloves niche?
- 11 brands and 20 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in hockey gloves?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 10.4% — above our launch gate.
- When does demand for hockey gloves peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.4× the quietest.
- What does it cost to enter the hockey gloves niche?
- Listings span $26.12–$182.79; the average listing price is $56.53 (sweet spot $15–$100). The average incumbent carries 123 reviews — the moat a new listing must climb.