Is hockey game profitable to sell on Amazon United States?

The niche generates $455K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.7%. Flapen's verdict: Skip it (38/100).

How competitive is the hockey game niche?

12 brands and 31 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 87% of demand.

What do buyers complain about in hockey game?

Top complaints mined from reviews: Defective Material/Parts, Size-Overall, Material Quality. The return rate is 3.5%.

When does demand for hockey game peak?

Demand peaks in Nov–Dec; the busiest month runs 4.1× the quietest.

What does it cost to enter the hockey game niche?

Listings span $12.83–$1260.23; the average listing price is $200.80 (sweet spot $15–$100). The average incumbent carries 732 reviews — the moat a new listing must climb.

Hockey Game

Skip it

Prices mostly outside the sweet spot ($12.83–$1260.23) — this niche doesn't clear our bar today.

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good732.43

avg incumbent reviews — the moat a new listing must climb

Market size

Good$455K

$455K/yr · 201K searches

Avg price

Okay$200.80

avg listing price — sweet spot $15–$100

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-24.7%

90-day search growth — must beat 0% to launch

Price range

Bad$12.83–$1260.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals High Price

Is hockey game profitable on Amazon?

According to Flapen's Amazon United States niche tracking, hockey game is a $455K/yr Amazon United States market (201K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

hockey game market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $803K–$1.0M; units × avg price
Conversion rate: 1.1%
Avg BSR: #316
Page quality: 0%
Prime: 76%
Sponsored: 76%
Out of stock: 4.0%
Avg brand age: 51 months
Avg seller age: 159 days

Competition: brands, sellers & click share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

66%

Top 20: 99%

Open market

10%

GoSports30%
STIGA21%
Franklin Sports15%
Carrom12%
Hasbro Gaming8%
moopok3%
Open — no brand owns it (6 brands, 10%)

hockey game demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.7% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

Open Trend

Top hockey game search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

table hockey32K/yr -16.4%0.7% conv.
table hockey game20K/yr -15.9%0.4% conv.
hockey table game19K/yr +2.2%0.4% conv.
table top hockey13K/yr -28.9%0.5% conv.
rod hockey10K/yr -36.1%0.7% conv.
hockey board game12K/yr -26.1%0.1% conv.
table top hockey game11K/yr -20.0%0.5% conv.
hypershot11K/yr -36.8%7.8% conv.
tabletop hockey game9K/yr -30.4%1.5% conv.
nhl games8K/yr -35.5%0.0% conv.

All search terms

Top hockey game products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

GoSports 48 Inch Air Hockey Arcade Table - Includes 2 Pushers 3 Pucks AC Motor and LED Scoreboard - Oak

GoSports$105.764.5★349 rev

Stanley Cup 3T Table Hockey Game

STIGA$150.944.6★153 rev

GoSports 48 Inch Air Hockey Arcade Table - Includes 2 Pushers 3 Pucks AC Motor and LED Scoreboard - Black

GoSports$104.664.5★349 rev

Franklin Sports Rod Hockey

Franklin Sports$48.403.8★667 rev

Carrom Champion Nok Hockey Game (Standard Size) Wooden Board Games for Adults & Children Indoor and Outdoor Games for Family Sports Board Games

Carrom$137.194.6★1,513 rev

Newest

by launch date

SereneLife 58in Powered Air Hockey Table Upgraded 700mA 12v 2X Powerful Motor 4 Player 4 Pucks 2 Pushers Full-Size Arcade Style Inline Power Switch and Battery Free Digital LED Score Board Blue

SereneLife$153.54444 rev

7mo ago

Zesenai Micro Football Fast-Paced Mini Foosball Reflex Game for 2 Players Tabletop Skill Duel with Soccer & Hockey Style Action for Family Game Night and Competitive Play

Zesenai$41.1937 rev

8mo ago

EastPoint Tabletop Air Hockey Table Pro - Black & White - LED Scoreboard for Hockey Game - Includes Pucks & Pushers for Table Games for Kids - Compact Durable Design for Tabletop Play

EastPoint Sports$28.32107 rev

1y ago

Hasbro Gaming$12.831,198 rev

2y ago

STIGA Playoff 21 Table Hockey Game USA vs Sweden

STIGA$155.7626 rev

2y ago

What reviews say buyers love and hate about hockey game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience45%

“Very engaging”

Quality-Overall14%

“Good quality, easy to set up, a lot of fun”

Value For Money6%

“Worth the price”

Ease Of Use4%

“Simple and fun”

Durability4%

“Its very durable”

Gifting Purpose4%

“Weve given it as gifts too”

Assembly/Installation4%

“Easy to assemble”

Size-Overall3%

“a great size”

Portability3%

“Also has place to store pucks against game so you can easily carry anywhere”

Storage Capacity1%

“So fun and such a space saver”

What buyers complain about

Defective Material/Parts11%

“Pieces easily break”

Size-Overall10%

“Too big for my 2 year old”

Material Quality9%

“This is a bad one the goals are cheap plastic”

Assembly/Installation7%

“Cant even get this put together”

Fun/Entertainment Experience7%

“We thought this would be fun for our 6 year old”

Quality-Overall6%

“very cheap, I dont even think the air comes out the right way”

Advertised Vs Actual Product4%

“Only 1, not 3 as shown”

Durability4%

“Broken pieces”

Ethical Trade/Fair Trade4%

“Do not buy from this unethical vendor”

Mounting4%

“The screws are stripped”

Top return reasons

Size-Overall38%

Defective Material/Parts13%

Functionality-Overall10%

Value For Money8%

Quality-Overall5%

Advertised Vs Actual Product5%

Gifting Purpose3%

Product Condition2%

Durability2%

Assembly/Installation1%

Common hockey game questions

Is hockey game profitable to sell on Amazon United States?: The niche generates $455K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -24.7%. Flapen's verdict: Skip it (38/100).
How competitive is the hockey game niche?: 12 brands and 31 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in hockey game?: Top complaints mined from reviews: Defective Material/Parts, Size-Overall, Material Quality. The return rate is 3.5%.
When does demand for hockey game peak?: Demand peaks in Nov–Dec; the busiest month runs 4.1× the quietest.
What does it cost to enter the hockey game niche?: Listings span $12.83–$1260.23; the average listing price is $200.80 (sweet spot $15–$100). The average incumbent carries 732 reviews — the moat a new listing must climb.