High School Football
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$47.50avg listing price — sweet spot $15–$100
Price range
Great$19.57–$114.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Market size
Good$371K$371K/yr · 204K searches
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Growth
Okay+10.9%90-day search growth — must beat 0% to launch
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Okay3,707.81avg incumbent reviews — the moat a new listing must climb
Brand share
Bad97%top-5 brand share — brand-locked demand
Is high school football profitable on Amazon?
According to Flapen's Amazon United States niche tracking, high school football is a $371K/yr Amazon United States market (204K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 46/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
high school football market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $238K–$285K
- units × avg price
- Conversion rate
- 3.8%
- Avg BSR
- #73
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 1.4%
- Avg brand age
- 48 months
- Avg seller age
- 142 days
Competition: brands, sellers & click share
The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.Brands
8 rising
Sellers
43
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
2%
- WILSON75%
- Senston10%
- Venum9%
- JIUERYUN2%
- Nike2%
- YANYODO1%
- Open — no brand owns it (2 brands, 2%)
high school football demand & seasonality
Weekly Amazon search volume, last 104 weeks — +10.9% search growth over the last 90 days.Peak months: Aug, Nov, Dec · busiest ÷ quietest = 7.2×
Top high school football search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- leather football70K/yr
- high school football42K/yr
- gst football19K/yr
- high school football official size12K/yr
- gst7K/yr
- football leather11K/yr
- leather football official size8K/yr
- football high school size6K/yr
- high school size football4K/yr
- highschool football5K/yr
Top high school football products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wilson NCAA Composite Football - Official Size Brown 1
WILSON$19.574.7★3,168 rev
WILSON NFL Super Grip Composite Football - Official Size Brown
WILSON$20.644.8★28,450 rev
Senston Football Official Size 9/ Premium Composite Leather High School Size Football with Pump
Senston$19.754.3★564 rev
Wilson NCAA Composite Football - Youth Size Brown
WILSON$20.584.7★3,168 rev
WILSON GST Leather Game Football - Official
WILSON$114.744.5★1,676 rev
Newest
by launch date
Venum Lineup Official Football
Venum$29.663 rev
Venum Lineup Junior Football
Venum$29.273 rev
Venum Lineup Pee Wee Football
Venum$29.443 rev
WILSON GRT Game Football- Brown Offical Size
WILSON$107.4022 rev
WinnerWhy 6 Pcs Inflatable Footballs Composite Leather Footballs with Pump Official Size Balls for Youth Junior Adult College High School American Foot Ball Training Sport Gifts (Size 9)
WinnerWhy$56.2011 rev
Trending
90-day click momentumWILSON GRT Game Football- Brown Offical Size
WILSON$107.403.6★
Venum Lineup Official Football
Venum$29.665.0★
Venum Lineup Pee Wee Football
Venum$29.445.0★
Venum Lineup Junior Football
Venum$29.275.0★
jiaonun 6 Pack Official Size 9 Football Balls Inflatable with Pump for Adult College high School Regulation Size Football Composite Leather Foot Ball
jiaonun$51.784.6★
What reviews say buyers love and hate about high school football
What buyers praise and complain about, mined from review topics.What buyers love
“Great football great quality”
“Easy to grip”
“Well worth the money”
“It is the perfect size”
“As described”
“Was happy that it arrived perfectly inflated”
“Very durable football”
“Feels like real leather”
“Lots of fun”
“Perfect ball for a young kid to start off”
What buyers complain about
“Over $100 product unusable”
“Leather comes dry”
“after a couple of months I had to buy a new one as it didnt keep inflated”
“The only issue I have is in the durability of the product”
“Dont buy for specialists”
“Low quality strings”
“Poor quality even if it was by Wilson”
“Stitching was off”
“it was so big”
“although it does lose color after a lot of use”
Top return reasons
Common high school football questions
- Is high school football profitable to sell on Amazon United States?
- The niche generates $371K/yr across 21 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +10.9%. Flapen's verdict: Skip it (46/100).
- How competitive is the high school football niche?
- 8 brands and 43 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in high school football?
- Top complaints mined from reviews: Value For Money, Leather Quality, Inflation/Deflation. The return rate is 2.1%.
- When does demand for high school football peak?
- Demand peaks in Aug–Nov–Dec; the busiest month runs 7.2× the quietest.
- What does it cost to enter the high school football niche?
- Listings span $19.57–$114.74; the average listing price is $47.50 (sweet spot $15–$100). The average incumbent carries 3,708 reviews — the moat a new listing must climb.