Halloween Games

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +198.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $353K a year.

Searches, last 12 months

1.6M

Growth, 90 days vs prior 90

+198.1%

Conversion, latest week

1.1%

Market size, estimated

$353Ka year

Peak month

October308.5× the quietest month

Top search term

halloween games597K searches a year

Listings sell for $19.60 on average, from $5.01 to $157.56. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 500 to 750 of them. At $19.60 that is $10K to $15K a year per listing.

Average price

$19.60inside the $15 to $100 sweet spot

Price range

$5.01–$157.56

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

500–750

Revenue per listing a year

$10K–$15K

Returns

2.6%of orders · Amazon United States median 2.1%

68% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #2,295 within Leisure Sports & Game Room. It carries 1,269 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

100%

Out of stock, average day

14.0%

Average rank

#2,295in Leisure Sports & Game Room

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,269per listing

Listings tracked

40

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months