glute machine
Worth a lookShows low returns (1.4%), but weak search conversion (1.0%) keeps it on the watch list.
Returns
Great1.4%return rate — above 6% kills the launch gate
Competition
Great35%top-5 click share — an open shelf
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$137.34avg listing price — sweet spot $15–$100
Market size
Good$532K$532K/yr · 376K searches
Review moat
Okay1,835.39avg incumbent reviews — the moat a new listing must climb
Price range
Bad$11.47–$542.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, glute machine is a $532K/yr Amazon United States market (376K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Worth a look — 55/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
glute machine market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- $687K–$824K
- units × avg price
- Launch success
- 83%
- 19 of 23 new (360d)
- Conversion rate
- 1.0%
- Avg BSR
- #2,496
- Page quality
- 0%
- Prime
- 71%
- Sponsored
- 96%
- Out of stock
- 5.0%
- Avg brand age
- 31 months
- Avg seller age
- 159 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
51
Top-5 brand share
55%
Top 20: 92%
Top-5 click share
35%
Top 20: 75%
Open market
39%
- MERACH19%
- JELENS12%
- Peach Perfect10%
- Sunny Health & Fitness8%
- Gymreapers7%
- VZYTV5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 5.2×
Top glute machine search terms
- glute machine102K/yr
- glute26K/yr
- booty builder29K/yr
- glute machines home gym27K/yr
- peach perfect creatine36K/yr
- glute trainer16K/yr
- glute kickback machine11K/yr
- glute builder12K/yr
- glutes machine9K/yr
- glute workout machine12K/yr
Top glute machine products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 49 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MERACH Deep Squat Machine for Women Adjustable Glutes Trainer Machine Core & Leg Exercise Push Up Board Workout Equipment at Home Gym(Black)
MERACH$69.514.3★1,337 rev

Peach Perfect Creatine for Women Micronized Creatine Monohydrate Powder with BCAA & Collagen for Glute Strength Support Boosts Energy Focus Strength and Endurance Pink Lemonade 30 Servings
Peach Perfect$32.584.3★4,467 rev

Gymreapers Ankle Straps (Pair) For Cable Machine Kickbacks Glute Workouts Lower Body Exercises - Adjustable Leg Straps with Neoprene Padding (Black Pair)
Gymreapers$19.604.8★7,550 rev

VZYTV Deep Squat Machine Adjustable Glutes Trainer Machine Core & Abs for Low Impact Lower Body Workouts Home Gym Push-Up Exercises Easy to Assemble 350Lbs Weight Capacity
VZYTV$68.973.8★117 rev

MERACH Deep Squat Machine for Women Adjustable Glutes Trainer Machine Core & Leg Exercise Push Up Workout Equipment at Home Gym(Blue)
MERACH$80.804.3★1,337 rev
Newest
by launch date
JELENS HL01 Adjustable Glute Ham Developer GHD Machine & Leg Extension and Curl Machine 2 in 1 Strength Training Machine for Hyperextension & Nordic Hamstring Curl (HL01)
JELENS$501.310 rev

JELENS HA01 Hip Abductor Machine Abduction Adduction Machine with Adjustable Resistance Plate Loaded Inner and Outer Thigh Trainer for Home Gym Glute and Leg Strength Training
JELENS$484.092 rev

Vanmed 2 in 1 Hip Adduction/ Abduction Machine 8-Level Glute Machine & Thigh Workout Equipment Max. Resistance 136 LBS Compact Leg Exercise Euipment for Women & Men Gray
vanmed$147.870 rev

Vanmed Hip Adduction/ Abduction Machine for Home Gym 8-Level Glute Machine & Thigh Workout Equipment Max. Resistance 136 LBS Compact Leg Exercise Euipment for Women & Men Black
vanmed$147.823 rev

JELENS Hip Thrust Machine 800LB Glute Bridge Machine with Weight Holder Heavy Duty Plate-Loaded Butt Workout Equipment Glute Trainer for Home Gym (Red Hip Thrust Machine)
JELENS$428.391 rev
Trending
90-day click momentum
Vanmed Hip Adduction/ Abduction Machine for Home Gym 8-Level Glute Machine & Thigh Workout Equipment Max. Resistance 136 LBS Compact Leg Exercise Euipment for Women & Men Black
vanmed$147.824.4★

JELENS HL01 Adjustable Glute Ham Developer GHD Machine & Leg Extension and Curl Machine 2 in 1 Strength Training Machine for Hyperextension & Nordic Hamstring Curl (HL01)
JELENS$501.310.0★

JELENS HA01 Hip Abductor Machine Abduction Adduction Machine with Adjustable Resistance Plate Loaded Inner and Outer Thigh Trainer for Home Gym Glute and Leg Strength Training
JELENS$484.095.0★

JELENS Hip Thrust Machine 800LB Glute Bridge Machine with Weight Holder Heavy Duty Plate-Loaded Butt Workout Equipment Glute Trainer for Home Gym (Red Hip Thrust Machine)
JELENS$428.392.0★

Vanmed 2 in 1 Hip Adduction/ Abduction Machine 8-Level Glute Machine & Thigh Workout Equipment Max. Resistance 136 LBS Compact Leg Exercise Euipment for Women & Men Gray
vanmed$147.870.0★
What buyers say about glute machine
What buyers praise and complain about, mined from review topics.What buyers love
“Best quality”
“Easy to take”
“Good exercise”
“Good Value”
“this machine works very well”
“Whoever said it tastes like country time lemonade is spot on”
“Very comfortable”
“As advertised”
“fits through doors”
“have had no complaints”
What buyers complain about
“Cheap product cheaper quality”
“Terrible assembly”
“Band far too short”
“Not so tasty”
“Instructions are bad”
“Does not last”
“Not strong”
“Not functional”
“Hurts”
“Waste of money”
Top return reasons
Common questions
- Is glute machine profitable to sell on Amazon United States?
- The niche generates $532K/yr across 49 tracked products. 19 of 23 products launched in the last 360 days are still selling. 90-day search growth is -21.9%. Flapen's verdict: Worth a look (55/100).
- How competitive is the glute machine niche?
- 33 brands and 51 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 55% of demand.
- What do buyers complain about in glute machine?
- Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 1.4%.
- When does demand for glute machine peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 5.2× the quietest.
- What does it cost to enter the glute machine niche?
- Listings span $11.47–$542.17; the average listing price is $137.34 (sweet spot $15–$100). The average incumbent carries 1,835 reviews — the moat a new listing must climb.