Girls Bow and Arrow Set
Worth a lookShows a sweet-spot price point ($36.20 avg), but a small market ($48K/yr) keeps it on the watch list.
Avg price
Incredible$36.20avg listing price — sweet spot $15–$100
Price range
Incredible$21.13–$84.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good62%top-5 brand share — brands hold most of the demand
Review moat
Good1,130.09avg incumbent reviews — the moat a new listing must climb
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-0.5%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 36K searches
Is girls bow and arrow set profitable on Amazon?
According to Flapen's Amazon United States niche tracking, girls bow and arrow set is a $48K/yr Amazon United States market (36K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
girls bow and arrow set market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $45K–$54K
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #167
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 82%
- Out of stock
- 8.3%
- Avg brand age
- 47 months
- Avg seller age
- 198 days
Competition: brands, sellers & click share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
27
Top-5 brand share
62%
Top 20: 100%
Top-5 click share
55%
Top 20: 99%
Open market
30%
- Disney Store19%
- HYES13%
- Hanroni10%
- VGOFUN10%
- JOYIN10%
- Handwell7%
girls bow and arrow set demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.5% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 6.1×
Top girls bow and arrow set search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- rapunzel bow and arrow set5K/yr
- girls bow and arrow set11K/yr
- pink bow and arrow8K/yr
- girls archery set5K/yr
- bow and arrow for girls5K/yr
- girl bow and arrow set4K/yr
Top girls bow and arrow set products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Disney Store Official Rapunzel Light-Up Bow and Arrow Set for Kids - Includes Bow Quiver 4 Foam Tipped Toy Arrows 3 Targets - Inspired by Tangled - Pretend Play & Halloween Costumes for Girls
Disney Store$29.854.4★10 rev
Unicorn Toys for Girls Ages 3-12 6 Magic Lights BowArrow(Unicorn Horn Wings Star Upper & Lower Arms) Dreamy Quiver & Princess Target 8 Pink Suction Arrow Gift for 3 4 5 6 7 8 9 10 Year Old Girl
Hanroni$24.724.5★269 rev
JOYIN Pink Bow and Arrow Set for Girls LED Light Up Archery Toy Set with 9 Suction Cup Arrows Target & Arrow Case Christmas Indoor Outdoor Activity Toy for Kids Girls Ages 3-12
JOYIN$27.284.4★5,038 rev
HYES Bow and Arrow for Kids LED Light Up Archery Set with 12 Suction Cup Arrows 1 Hanging Target 3 Score Targets & 1 Quiver Indoor Outdoor Sport for Boys Girls Ages 4-12 Purple
HYES$24.004.5★343 rev
Bow and Arrow Set for Kids 2-Pack LED Light Up Archery Set with 20 Suction Cup Arrows Indoor and Outdoor Toy for Boys Girls Age 4-8 8-12 with Standing Target&2 Quivers Birthday Gift 3-12 Years Old
Handwell$32.494.2★899 rev
Newest
by launch date
HYES 2 Pack Bow and Arrow for Kids LED Light Up Archery Set with 24 Suction Cup Arrows 2 Hanging Targets 6 Score Targets & 2 Quiver Indoor Outdoor Sport Toys for Girls Ages 4-12
HYES$35.3426 rev
Unicorn Toys for Girls Ages 3-12 6 Magic Lights BowArrow(Unicorn Horn Wings Star Upper & Lower Arms) Dreamy Quiver & Princess Target 8 Pink Suction Arrow Gift for 3 4 5 6 7 8 9 10 Year Old Girl
Hanroni$24.72269 rev
Disney Store Official Rapunzel Light-Up Bow and Arrow Set for Kids - Includes Bow Quiver 4 Foam Tipped Toy Arrows 3 Targets - Inspired by Tangled - Pretend Play & Halloween Costumes for Girls
Disney Store$29.8510 rev
2 Pack Bow and Arrow for Kids LED Light Up 16 Arrows 1 Standing Target
TWFRIC$39.33113 rev
VATOS 2 Pack Bow and Arrow Toy with LED Light - 4 in 1 Archery & Dart Game Set with 20 Suction Cup Arrows Mermaid Glow Target & Dart Board - Indoor/Outdoor Birthday Gift for Kids Boys Girls Ages 5-12
VATOS$40.83339 rev
Trending
90-day click momentumHYES 2 Pack Bow and Arrow for Kids LED Light Up Archery Set with 24 Suction Cup Arrows 2 Hanging Targets 6 Score Targets & 2 Quiver Indoor Outdoor Sport Toys for Girls Ages 4-12
HYES$35.344.6★
LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners
LWANO$45.344.2★
Bow and Arrow Set for Kids 2-Pack LED Light Up Archery Set with 20 Suction Cup Arrows Indoor and Outdoor Toy for Boys Girls Age 4-8 8-12 with Standing Target&2 Quivers Birthday Gift 3-12 Years Old
Handwell$32.494.2★
Disney Rapunzel Bow and Arrow Set - Tangled The Series
Disney$41.484.2★
Disney Store Official Rapunzel Light-Up Bow and Arrow Set for Kids - Includes Bow Quiver 4 Foam Tipped Toy Arrows 3 Targets - Inspired by Tangled - Pretend Play & Halloween Costumes for Girls
Disney Store$29.854.4★
What reviews say buyers love and hate about girls bow and arrow set
What buyers praise and complain about, mined from review topics.What buyers love
“Great fun”
“Perfect Christmas Present”
“The bow is good quality”
“seems rather durable meaning less likely to break”
“just as advertised”
“Child friendly”
“Easy to use”
“Really nice bow for the price”
“Adorable design”
“Perfect for adults starting out”
What buyers complain about
“Cheaply made”
“It broke right away”
“the target is huge so it doesnt fit or store well”
“It's missing the strap for the quiver”
“Cheap plastic made”
“wasn't expecting a used product”
“The arrow doesnt stick to the board”
“Arrows do not stick on the target”
“The arrows dont stick to the little target or most things unless you slam them hard on a smooth surface”
“Extremely cheap and definitely not worth the money”
Top return reasons
Common girls bow and arrow set questions
- Is girls bow and arrow set profitable to sell on Amazon United States?
- The niche generates $48K/yr across 22 tracked products. 2 of 4 products launched in the last 360 days are still selling. 90-day search growth is -0.5%. Flapen's verdict: Worth a look (53/100).
- How competitive is the girls bow and arrow set niche?
- 19 brands and 27 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 62% of demand.
- What do buyers complain about in girls bow and arrow set?
- Top complaints mined from reviews: Quality-Overall, Durability, Size-Overall. The return rate is 1.8%.
- When does demand for girls bow and arrow set peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 6.1× the quietest.
- What does it cost to enter the girls bow and arrow set niche?
- Listings span $21.13–$84.59; the average listing price is $36.20 (sweet spot $15–$100). The average incumbent carries 1,130 reviews — the moat a new listing must climb.