G19 Light

Shoppers searched for this 560K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -26.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.6M a year.

Searches, last 12 months

560K

Growth, 90 days vs prior 90

-26.4%

Conversion, latest week

1.0%

Market size, estimated

$1.6Ma year

Peak month

February3.5× the quietest month

Top search term

surefire x300237K searches a year

Listings sell for $282.66 on average, from $19.92 to $916.71. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $282.66 that is $71K to $141K a year per listing.

Average price

$282.66above the $15 to $100 sweet spot

Price range

$19.92–$916.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$71K–$141K

Returns

3.6%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #342 within Tactical & Personal Defense. It carries 1,247 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

95%

Out of stock, average day

23.1%

Average rank

#342in Tactical & Personal Defense

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

1,247per listing

Listings tracked

19

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months