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35

Fsu Women Apparel

Skip it

High returns (14.1%) — this niche doesn't clear our bar today.

Market size 16Growth 10Conversion 21Competition 67Returns 0Price range 95Avg price 94Brand share 26Review moat 74Quality gap 37

Price range

Incredible$15.36–$71.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$22.61

avg listing price — sweet spot $15–$100

Review moat

Good555.19

avg incumbent reviews — the moat a new listing must climb

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad$63K

$63K/yr · 167K searches

Growth

Bad-30.0%

90-day search growth — must beat 0% to launch

Returns

Bad14.1%

return rate — above 5% kills the launch gate

Is fsu women apparel profitable on Amazon?

According to Flapen's Amazon United States niche tracking, fsu women apparel is a $63K/yr Amazon United States market (167K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 35/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

fsu women apparel market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.
Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$45K–$57K
units × avg price
Conversion rate
1.7%
Avg BSR
#32,165
Page quality
0%
Prime
92%
Sponsored
81%
Out of stock
6.3%
Avg brand age
39 months
Avg seller age
213 days

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

11

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

45%

Top 20: 82%

Open market

8%

  • Florida State University67%
  • Blue 848%
  • LOGOVISION6%
  • Elite Authentics6%
  • chicka-d4%
  • MEROKEETY3%
  • Open — no brand owns it (5 brands, 8%)

fsu women apparel demand & seasonality

Weekly Amazon search volume, last 104 weeks — -30.0% search growth over the last 90 days.
20K15KSpike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 22.9×

Top fsu women apparel search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.
  • fsu shirt women24K/yr
  • fsu womens apparel93K/yr
  • fsu womens shirt8K/yr
  • womens fsu shirt6K/yr
  • florida state seminoles apparel women33K/yr
  • fsu women apparel597/yr
  • florida state seminoles womens apparel1K/yr
All search terms

Top fsu women apparel products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$5K12%$8K16%$10K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What reviews say buyers love and hate about fsu women apparel

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall46%

“Fits well”

Color33%

“Love the color”

Value For Money13%

“Great value for the money”

Advertised Vs Actual Product8%

“Item as described”

What buyers complain about

Print Quality33%

“Was disappointed for the cost that the letters/prints was low quality”

Size-Overall33%

“it is too long so I have to get it altered”

Stretchability/Expandability/Elasticity17%

“Its too stretchy”

Material Quality17%

“I didnt like the material is made from my bad because I guess I didnt pay attention”

Top return reasons

Size-Overall53%
Color12%
Chest Fit6%
Length4%
Material Quality4%
Advertised Vs Actual Product3%
Shape/Style3%
Waist Fit3%
Shoulder Fit2%
Quality-Overall2%

Common fsu women apparel questions

Is fsu women apparel profitable to sell on Amazon United States?
The niche generates $63K/yr across 37 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -30.0%. Flapen's verdict: Skip it (35/100).
How competitive is the fsu women apparel niche?
11 brands and 11 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in fsu women apparel?
Top complaints mined from reviews: Print Quality, Size-Overall, Stretchability/Expandability/Elasticity. The return rate is 14.1% — above our launch gate.
When does demand for fsu women apparel peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 22.9× the quietest.
What does it cost to enter the fsu women apparel niche?
Listings span $15.36–$71.99; the average listing price is $22.61 (sweet spot $15–$100). The average incumbent carries 555 reviews — the moat a new listing must climb.