Fsu Hat
Skip itA small market ($66K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.24avg listing price — sweet spot $15–$100
Price range
Incredible$17.43–$35.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great471.67avg incumbent reviews — the moat a new listing must climb
Growth
Good+25.1%90-day search growth — must beat 0% to launch
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.5%return rate — above 5% kills the launch gate
Market size
Bad$66K$66K/yr · 91K searches
Is fsu hat profitable on Amazon?
According to Flapen's Amazon United States niche tracking, fsu hat is a $66K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
fsu hat market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $68K–$82K
- units × avg price
- Conversion rate
- 2.7%
- Avg BSR
- #1,072
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 80%
- Out of stock
- 13.1%
- Avg brand age
- 45 months
- Avg seller age
- 184 days
Competition: brands, sellers & click share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
21
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
10%
- The Game53%
- Desert Cactus13%
- Elite Authentics7%
- Campus Lab6%
- Columbia6%
- Von Dutch4%
- Open — no brand owns it (3 brands, 10%)
fsu hat demand & seasonality
Weekly Amazon search volume, last 104 weeks — +25.1% search growth over the last 90 days.Peak months: Aug, Sep, Dec · busiest ÷ quietest = 5.6×
Top fsu hat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- fsu hat47K/yr
- florida state hat20K/yr
- fsu hats mens9K/yr
- fsu hats6K/yr
- florida state seminoles hat9K/yr
Top fsu hat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
NCAA Florida State Seminoles Unisex Classic Relaxed Twill Hat Cardinal Adjustable
The Game$20.274.8★707 rev
The Game NCAA Licensed Florida State Seminoles Flat Brim Snapback Hat Florida State University Game Day Hat
The Game$28.965.0★5 rev
Campus Lab Official Florida State University Team Logo Adjustable Snapback Trucker Hat - Unisex for Men and Women Garnet
Campus Lab$24.864.5★87 rev
Columbia Unisex Collegiate PFG Mesh Fish Flag Ball Cap FSU - Cabernet L/XL
Columbia$32.514.9★29 rev
Florida State Seminoles Symbol Officially Licensed Adjustable Baseball Hat
Elite Authentics$22.064.7★13 rev
Newest
by launch dateColumbia Unisex Collegiate PFG Mesh Fish Flag Ball Cap FSU - Cabernet L/XL
Columbia$32.5129 rev
The Game NCAA Licensed Florida State Seminoles Flat Brim Snapback Hat Florida State University Game Day Hat
The Game$28.965 rev
Legacy NCAA Officially Licensed Baseball Hat Florida State Seminoles Lightweight Cap for Men & Women Heritage Twill Adjustable (HTA) Stone/Maroon One Size Fits Most Adjustable Closure
Legacy$28.97205 rev
Von Dutch Unisex Trucker Hat - Curved Bill Mesh Back Retro Classic Colorblock Snapback Baseball Cap for Men and Women Size One Size Team Red
Von Dutch$35.60285 rev
47 NCAA Unisex-Adult Clean Up Adjustable Hat Cap One Size (US Alpha One Size Florida State Seminoles Red)
47$33.5880 rev
Trending
90-day click momentumColumbia Unisex Collegiate PFG Mesh Fish Flag Ball Cap FSU - Cabernet L/XL
Columbia$32.514.9★
The Game NCAA Licensed Florida State Seminoles Flat Brim Snapback Hat Florida State University Game Day Hat
The Game$28.965.0★
Von Dutch Unisex Trucker Hat - Curved Bill Mesh Back Retro Classic Colorblock Snapback Baseball Cap for Men and Women Size One Size Team Red
Von Dutch$35.604.6★
NCAA Florida State Seminoles Unisex Classic Relaxed Twill Hat Cardinal Adjustable
The Game$20.274.8★
Campus Lab Official Florida State University Team Logo Adjustable Snapback Trucker Hat - Unisex for Men and Women Garnet
Campus Lab$24.864.5★
What reviews say buyers love and hate about fsu hat
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“bright colors”
“size adjustable”
“Excellent Retro Style Ballcap”
“As shown”
“Comfortable”
“Easy to adjust, bright colors, fits good”
“Maintenance: One of the best parts is how easy it is to clean”
“durable”
“Quality & Material: The embroidered logo is sharp and the cloth material feels very high-end and sturdy”
What buyers complain about
“Adjustable strap failure”
“its sits pretty high in the front”
“A little spendy”
Top return reasons
Common fsu hat questions
- Is fsu hat profitable to sell on Amazon United States?
- The niche generates $66K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +25.1%. Flapen's verdict: Skip it (40/100).
- How competitive is the fsu hat niche?
- 9 brands and 21 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in fsu hat?
- Top complaints mined from reviews: Strap/String Quality, Size-Overall, Value For Money. The return rate is 5.5% — above our launch gate.
- When does demand for fsu hat peak?
- Demand peaks in Aug–Sep–Dec; the busiest month runs 5.6× the quietest.
- What does it cost to enter the fsu hat niche?
- Listings span $17.43–$35.60; the average listing price is $27.24 (sweet spot $15–$100). The average incumbent carries 472 reviews — the moat a new listing must climb.