Freezable Lunch Bag Kids
MaybeProducts sell for $27.47 on average, inside the sweet spot. But the top 5 brands take 99% of clicks, so Freezable Lunch Bag Kids is a Maybe.
- Flapen Score
- 51 / 100Top 36% of 8,101 Sports & Outdoors niches · +4 vs the category median of 4751
- Market size
- $903K/yr1.6M searches / yr
- 90-day growth
- +39.1%search demand this quarter
- Competition
- 40%top-5 click share · 7 brands · 35 sellers
Flapen Score
Freezable Lunch Bag Kids against its category
The dotted line is the Sports & Outdoors average. Past it, Freezable Lunch Bag Kids is stronger. Inside it, weaker.
Market
The Freezable Lunch Bag Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Freezable Lunch Bag Kids 1.6M times last year and spent an estimated $903K. The top 5 brands take 99% of clicks. Demand peaks in Jul–Aug. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +39.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $903K a year.
- Searches, last 12 months
- 1.6M
- Growth, 90 days vs prior 90
- +39.1%
- Conversion, latest week
- 2.1%
- Market size, estimated
- $903Ka year
- Peak month
- August3.3× the quietest month
- Top search term
- carhartt lunchbox306K searches a year
02 · Price
A sale here is worth $27.47.
Listings sell for $27.47 on average, from $8.48 to $145.50. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At $27.47 that is $27K to $34K a year per listing.
- Average price
- $27.47inside the $15 to $100 sweet spot
- Price range
- $8.48–$145.50
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $27K–$34K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #96 within Camp Kitchen. It carries 10,585 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #96in Camp Kitchen
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 10,585per listing
- Listings tracked
- 45
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Freezable Lunch Bag Kids products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Carhartt Camping Cooler Worksite Lunch Box Soft Shell Lunch Bag for Construction Sites Work and Everyday Use Black
- Price
- $29.65
- Rating
- 4.8/5
- Reviews
- 48,297
- Age
- 8y ago

Carhartt Camping Cooler Worksite Lunch Box Soft Shell Lunch Bag for Construction Sites Work and Everyday Use Brown
- Price
- $28.35
- Rating
- 4.8/5
- Reviews
- 48,297
- Age
- 9y ago

PackIt Lunch Box Freezable Classic Black
- Price
- $23.40
- Rating
- 4.7/5
- Reviews
- 14,405
- Age
- 9y ago

PackIt Freezable Lunch Bag Black Built with EcoFreeze Technology Foldable Reusable Zip and Fold Closure with Buckle Handle Perfect for School and Office Lunches
- Price
- $22.83
- Rating
- 4.6/5
- Reviews
- 11,020
- Age
- 14y ago

PackIt Freezable Classic Lunch Box Blue Sky Built with EcoFreeze Technology Collapsible Reusable Zip Closure With Zip Front Pocket and Buckle Handle Perfect for School Lunches
- Price
- $20.68
- Rating
- 4.7/5
- Reviews
- 14,405
- Age
- 3y ago
Trending
estimated 90-day click momentum
PackIt Freezable Small Insulated Snack Box Sweet Strawberry with EcoFreeze Technology (Built-in Ice Pack) Mini Cooler or Small Lunch Bag For Fresh Snacks On the Go for Work Gym or Travel
- Price
- $18.59
- Rating
- 4.8/5
- Reviews
- 12,808
- Age
- 1y ago

Packit Snack Bag Freezable Mermaid
- Price
- $16.76
- Rating
- 4.7/5
- Reviews
- 6,454
- Age
- 7y ago

PackIt(R) Freezable Hampton Lunch Bag Lavender Built with EcoFreeze(R) Technology Collapsible Reusable Zip Closure with Front Pocket and Shoulder Straps Designed for Fresh Office Lunches
- Price
- $25.33
- Rating
- 4.7/5
- Reviews
- 4,088
- Age
- 1y ago

Carhartt Insulated Lunch Cooler For Men and Women Fully Insulated Lunch Pale for Everyday Use 4 Can (Black)
- Price
- $22.63
- Rating
- 4.7/5
- Reviews
- 1,750
- Age
- 2y ago

PackIt(R) Freezable Lunch Cooler Soft Mint Built with EcoFreeze(R) Technology Fully Freezable Collapsible Reusable Mesh Side Pocket Top Handle Multi-Use Lunch Box Cooler
- Price
- $18.30
- Rating
- 4.8/5
- Reviews
- 101
- Age
- 1y ago
Newest
by launch date
PackIt Freezable Small Insulated Snack Box Sweet Strawberry with EcoFreeze Technology (Built-in Ice Pack) Mini Cooler or Small Lunch Bag For Fresh Snacks On the Go for Work Gym or Travel
- Price
- $18.59
- Rating
- 4.8/5
- Reviews
- 12,808
- Age
- 1y ago

PackIt(R) Freezable Hampton Lunch Bag Lavender Built with EcoFreeze(R) Technology Collapsible Reusable Zip Closure with Front Pocket and Shoulder Straps Designed for Fresh Office Lunches
- Price
- $25.33
- Rating
- 4.7/5
- Reviews
- 4,088
- Age
- 1y ago

PackIt Freezable Classic Lunch Box Sweet Strawberry Built with EcoFreeze Technology Collapsible Reusable Zip Closure With Zip Front Pocket and Buckle Handle Designed for Fresh Lunch On the Go
- Price
- $24.08
- Rating
- 4.7/5
- Reviews
- 14,405
- Age
- 1y ago

PackIt Freezable Classic Lunch Box Checker Wave Olive Built with EcoFreeze Technology Collapsible Reusable Zip Closure With Zip Front Pocket and Buckle Handle Designed for Fresh Lunch On the Go
- Price
- $24.21
- Rating
- 4.7/5
- Reviews
- 14,405
- Age
- 1y ago

PackIt Freezable Crossbody Lunch Box Lavender Built with EcoFreeze Technology Fully Freezable Collapsible Reusable With Top Handle Front Slip Pocket. Effortlessly Carry Fresh Every Time
- Price
- $27.51
- Rating
- 4.6/5
- Reviews
- 148
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
7 rising
Sellers
35
Est. top-5 brand share
99%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 80%
Open market
0%
- PackIt63%
- Carhartt34%
- pack all1%
- Eagle Creek1%
- atgark1%
- Lifewit1%
- Open — no brand owns it (1 brand, 0%)
Demand
Freezable Lunch Bag Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 3.3×
Search terms
Top Freezable Lunch Bag Kids search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- carhartt lunchbox306K/yr
- packit freezable lunch bag227K/yr
- freezable lunch bag157K/yr
- pack it lunch box freezable146K/yr
- packit132K/yr
- carhartt lunch box141K/yr
- pack it74K/yr
- carhartt lunch bag93K/yr
- packit lunch box58K/yr
- freezer lunch bag36K/yr
Reviews and returns
What reviews say buyers love and hate about Freezable Lunch Bag Kids
We read the reviews and the return reasons for every product selling here.
“Its not enough size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Freezable Lunch Bag Kids questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









