Is franklin pickleball paddle profitable to sell on Amazon United States?

The niche generates $516K/yr across 60 tracked products. 16 of 18 products launched in the last 360 days are still selling. 90-day search growth is +18.6%. Flapen's verdict: Skip it (46/100).

How competitive is the franklin pickleball paddle niche?

6 brands and 89 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in franklin pickleball paddle?

Top complaints mined from reviews: Durability, Value For Money, Quality-Overall. The return rate is 10.2% — above our launch gate.

When does demand for franklin pickleball paddle peak?

Demand peaks in May–Jun–Jul; the busiest month runs 2.7× the quietest.

What does it cost to enter the franklin pickleball paddle niche?

Listings span $14.49–$276.87; the average listing price is $129.69 (sweet spot $15–$100). The average incumbent carries 329 reviews — the moat a new listing must climb.

Franklin Pickleball Paddle

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Competition

Great31%

top-5 click share — an open shelf

Review moat

Great329.45

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$129.69

avg listing price — sweet spot $15–$100

Market size

Good$516K

$516K/yr · 369K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+18.6%

90-day search growth — must beat 0% to launch

Price range

Okay$14.49–$276.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Returns

Bad10.2%

return rate — above 5% kills the launch gate

Brand share

Bad98%

top-5 brand share — brand-locked demand

Signals High Returns High Price

Is franklin pickleball paddle profitable on Amazon?

According to Flapen's Amazon United States niche tracking, franklin pickleball paddle is a $516K/yr Amazon United States market (369K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 46/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

franklin pickleball paddle market size & sales

Units sold, revenue, conversion and listing quality across the tracked shelf.

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $648K–$778K; units × avg price
Conversion rate: 1.1%
Avg BSR: #173
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 0.4%
Avg brand age: 30 months
Avg seller age: 131 days

Competition: brands, sellers & click share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

6 rising

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

31%

Top 20: 66%

Open market

Franklin Sports42%
JOOLA39%
Selkirk Sport12%
Jojolemon3%
CRBN Pickleball2%
Six Zero2%
Open — no brand owns it (0%)

franklin pickleball paddle demand & seasonality

Weekly Amazon search volume, last 76 weeks — +18.6% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.7×

Open Trend

Top franklin pickleball paddle search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

franklin pickleball paddle88K/yr +22.1%0.5% conv.
bread and butter loco pickleball paddles19K/yr +63.8%0.0% conv.
joola perseus30K/yr +39.4%1.0% conv.
joola perseus pro iv55K/yr -39.7%1.1% conv.
white pickleball paddle9K/yr +222.6%0.0% conv.
pickleball paddles franklin11K/yr +79.0%0.6% conv.
joola essentials pickleball paddle14K/yr +22.4%0.1% conv.
joola pro iv14K/yr +23.7%0.7% conv.
joola hyperion16K/yr +29.9%0.8% conv.
boom stick pickleball paddle10K/yr +39.4%0.1% conv.

All search terms

Top franklin pickleball paddle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

JOOLA Ben Johns Perseus Pro IV 16mm Pickleball Paddle - Tech Flex Power - Elongated Shape for Power & Spin - Propulsion Core Increases Power & Touch - UPA-A Certified - USAP Approved - NFC Chip

JOOLA$263.893.9★332 rev

Franklin Sports PRO Pickleball Paddles - C45 Carbon Fiber Series - Official USAP + UPA Approved Pickleball Paddle - Elongated Pro Player Design - Dynasty - 14mm Polymer Core - Mint

Franklin Sports$214.704.2★173 rev

Franklin Sports Pro Pickleball Paddles - Signature Series Pro Paddle with MaxGrit Surface - USA Pickleball (USAPA) Approved Tournament Racket - 13mm Polypropylene Core - White

Franklin Sports$42.684.5★652 rev

Franklin Sports Pro Pickleball Paddles - Signature Series Pro Paddle with MaxGrit Surface - USA Pickleball (USAPA) Tournament Approved - 16mm Polypropylene Core - Black

Franklin Sports$52.864.5★652 rev

JOOLA Ben Johns Perseus Pro IV 14mm Pickleball Paddle - Tech Flex Power - Elongated Shape for Power & Spin - Propulsion Core Increases Power & Touch - UPA-A Certified - USAP Approved - NFC Chip

JOOLA$260.123.9★332 rev

Newest

by launch date

JOOLA Perseus 16mm Carbon Fiber Pickleball Paddle - CAS Surface Technology - Control & Power Paddle for Maximum Precision - USAP Approved - Aero Curve Design - Feel-Tec Pure Grip - NFC Chip Enabled

JOOLA$94.58377 rev

8mo ago

JOOLA Perseus Double Vision 16mm Pickleball Paddle - Signature Paddle Shape - Aramid Surface for Softer Responsive Touch - SK Film for Reduced Vibration - USAP Approved - NFC Chip Enabled

JOOLA$116.2091 rev

9mo ago

Franklin Sports Pro Pickleball Paddles - Signature Carbon Series -T700 Carbon Fiber Surface - USA Pickleball (USAP) Tournament Approved - 13mm Polypropylene Core - Green

Franklin Sports$97.6560 rev

10mo ago

Selkirk Sport LUXX Control Pickleball Paddles | Invikta Black

Selkirk Sport$195.97149 rev

10mo ago

Selkirk Sport SLK ERA Power Pickleball Paddles | Widebody White

Selkirk Sport$190.39224 rev

1y ago

What reviews say buyers love and hate about franklin pickleball paddle

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Amazing quality”

Value For Money14%

“Good Value”

Grip9%

“The extra grip included was nice too”

Weight Light8%

“Lightweight”

Suitability Beginner5%

“It's a great paddle for beginners”

Soft Feel4%

“Great touch and feel”

Ease Of Use3%

“Easy use”

Durability3%

“Seems durable”

Balance/Stability3%

“Great balance and feel”

Comfort-Overall3%

“nice comfort”

What buyers complain about

Durability18%

“its started to come apart”

Value For Money13%

“Of course I wish the price point was a bit lower”

Quality-Overall10%

“Not as great as expected”

Handle Quality5%

“The handle is so bad”

Product Condition5%

“Came used”

Functionality-Overall3%

“it won't show up”

Design-Overall2%

“Takes a little time to get used to hybrid design”

Ease Of Use2%

“I feel the ball is hard to control off them”

Exercise/Sports Suitability1%

“While playing the next day after 90 minutes I had to stop due to tremendous discomfort”

Suitability Beginner1%

“Great paddle, overkill for a beginner”

Top return reasons

Value For Money13%

Advertised Vs Actual Product11%

Product Condition10%

Grip8%

Weight Heavy8%

Size-Overall7%

Functionality-Overall6%

Handle Quality6%

Quality-Overall4%

Scratch Resistance4%

Common franklin pickleball paddle questions

Is franklin pickleball paddle profitable to sell on Amazon United States?: The niche generates $516K/yr across 60 tracked products. 16 of 18 products launched in the last 360 days are still selling. 90-day search growth is +18.6%. Flapen's verdict: Skip it (46/100).
How competitive is the franklin pickleball paddle niche?: 6 brands and 89 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in franklin pickleball paddle?: Top complaints mined from reviews: Durability, Value For Money, Quality-Overall. The return rate is 10.2% — above our launch gate.
When does demand for franklin pickleball paddle peak?: Demand peaks in May–Jun–Jul; the busiest month runs 2.7× the quietest.
What does it cost to enter the franklin pickleball paddle niche?: Listings span $14.49–$276.87; the average listing price is $129.69 (sweet spot $15–$100). The average incumbent carries 329 reviews — the moat a new listing must climb.