Form Goggles

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +69.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $118K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

+69.2%

Conversion, latest week

1.5%

Market size, estimated

$118Ka year

Peak month

July3.5× the quietest month

Top search term

smart swim goggles21K searches a year

Listings sell for $110.39 on average, from $16.26 to $278.51. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $110.39 that is $11K to $28K a year per listing.

Average price

$110.39above the $15 to $100 sweet spot

Price range

$16.26–$278.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$11K–$28K

Returns

2.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #290 within Water Sports. It carries 2,308 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

13.3%

Average rank

#290in Water Sports

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

2,308per listing

Listings tracked

14

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

46 months