Football Tackle Dummies

Shoppers searched for this 370K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +68.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $579K a year.

Searches, last 12 months

370K

Growth, 90 days vs prior 90

+68.6%

Conversion, latest week

2.1%

Market size, estimated

$579Ka year

Peak month

August5.7× the quietest month

Top search term

football tackle dummy66K searches a year

Listings sell for $72.67 on average, from $23.91 to $160.42. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $72.67 that is $7K to $18K a year per listing.

Average price

$72.67inside the $15 to $100 sweet spot

Price range

$23.91–$160.42

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$7K–$18K

Returns

2.3%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #23 within Football. It carries 175 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

95%

Out of stock, average day

12.4%

Average rank

#23in Football

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

175per listing

Listings tracked

19

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months