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Football Kicking Stand

Fail

Demand is soft, at -26.5% this quarter, so Football Kicking Stand is a Fail.

Flapen Score
45
45 / 100
Ranks 4,637 of 8,101 Sports & Outdoors niches · −2 vs the category median of 47
Market size
$144K/yr138K searches / yr
90-day growth
-26.5%search demand this quarter
Competition
72%top-5 click share · 13 brands · 27 sellers

Flapen Score

Football Kicking Stand against its category

The dotted line is the Sports & Outdoors average. Past it, Football Kicking Stand is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Football Kicking Stand market on Amazon at a glance

Shoppers on Amazon United States searched for Football Kicking Stand 138K times last year and spent an estimated $144K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 138K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $144K a year.

Searches, last 12 months
138K
Growth, 90 days vs prior 90
-26.5%
Conversion, latest week
6.8%
Market size, estimated
$144Ka year
Peak month
November4.6× the quietest month
Top search term
football kicking stand26K searches a year

02 · Price

A sale here is worth $15.36.

Listings sell for $15.36 on average, from $6.70 to $23.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $15.36 that is $4K to $8K a year per listing.

Average price
$15.36inside the $15 to $100 sweet spot
Price range
$6.70–$23.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$8K
Returns
1.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #12 within Football. It carries 912 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
5.3%
Average rank
#12in Football
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
912per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Football Kicking Stand products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.

$0$14K$29K$43K$58K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

27

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

72%

Top 20: 100%

Open market

17%

  • SKLZ28%
  • Trailblaze20%
  • YNSZAS16%
  • Champion Sports10%
  • WILSON5%
  • CHAMPRO4%
  • Open — no brand owns it (7 brands, 17%)

Demand

Football Kicking Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.6×

Search terms

Top Football Kicking Stand search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • football kicking stand26K/yr
  • field goal kicking holder22K/yr
  • football holder for kicking14K/yr
  • field goal holder5K/yr
  • kicking stand6K/yr
  • football kicking6K/yr
  • football kicking holder7K/yr
  • kicking stick4K/yr
  • football kicker9K/yr
  • kicking tee football holder10K/yr

Reviews and returns

What reviews say buyers love and hate about Football Kicking Stand

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
27%of negative reviews mention “Grip”
1.4%of orders come back
“It doesnt hold the ball”
A buyer, on “Grip”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Football Kicking Stand questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data